{"id":14248,"date":"2014-01-03T19:14:36","date_gmt":"2014-01-03T18:14:36","guid":{"rendered":"http:\/\/www.invarena.cz\/?p=14248"},"modified":"2014-01-06T14:17:09","modified_gmt":"2014-01-06T13:17:09","slug":"firmy-daly-na-dobrocinnost-pres-25-miliardy","status":"publish","type":"post","link":"https:\/\/www.invarena.cz\/?p=14248","title":{"rendered":"Firmy daly na dobro\u010dinnost p\u0159es 2,5 miliardy"},"content":{"rendered":"

P\u0159ib\u00fdv\u00e1 movit\u00fdch lid\u00ed, pro kter\u00e9 je filantropie samoz\u0159ejmost\u00ed Soukrom\u00e9 d\u00e1rcovstv\u00ed, na rozd\u00edl od firemn\u00edho, roste<\/strong><\/p>\n

ilustra\u010dn\u00ed foto: miamiamia \/ stock.xchng<\/strong><\/em><\/p>\n

F\u00f3rum d\u00e1rc\u016f a Nadace Via, dv\u011b organizace, kter\u00e9 dlouhodob\u011b sleduj\u00ed v\u00fdvoj dobro\u010dinnosti v \u010cesk\u00e9 republice, potvrzuj\u00ed, \u017ee d\u00e1rcovstv\u00ed ji\u017e druh\u00fdm rokem p\u0159ekra\u010duje hranici 4 miliard korun ro\u010dn\u011b.<\/p>\n

„A je na vy\u0161\u0161\u00ed \u00farovni ne\u017e v p\u0159edkrizov\u00e9m roce 2007,“ \u0159\u00edk\u00e1 Ji\u0159\u00ed B\u00e1rta, v\u00fdkonn\u00fd \u0159editel Nadace Via.<\/p>\n

Roste v\u0161ak sp\u00ed\u0161e objem soukrom\u00fdch dar\u016f od jednotlivc\u016f ne\u017e t\u011bch firemn\u00edch. Zat\u00edmco podnikov\u00e9 d\u00e1rcovstv\u00ed vykazuje podle Nadace Via m\u00edrn\u00fd meziro\u010dn\u00ed pokles, firmy darovaly v roce 2012 p\u0159es 2,5 miliardy korun (v roce 2011 p\u0159es 2,6 miliardy), soukrom\u00ed d\u00e1rci darovali v roce 2012 \u010d\u00e1stku v\u00edce ne\u017e 1,5 miliardy korun a jejich d\u00e1rcovstv\u00ed narostlo nomin\u00e1ln\u011b o 3,5 procenta.<\/p>\n

A\u010dkoliv firemn\u00ed nadace tvo\u0159\u00ed podle \u0161\u00e9fky F\u00f3ra d\u00e1rc\u016f Kl\u00e1ry \u0160pl\u00edchalov\u00e9 jen jednu desetinu ze v\u0161ech, pr\u00e1v\u011b ony v\u011bnovaly z t\u00e9m\u011b\u0159 p\u016fl miliardy korun, kter\u00e9 nadace v roce 2012 rozd\u011blily, v\u011bt\u0161inu pen\u011bz.<\/p>\n

Nadace \u010cEZ<\/strong> rozd\u011blila p\u0159es 140 milion\u016f korun, Nada\u010dn\u00ed fond J&T<\/strong> p\u0159es 34 milion\u016f korun.<\/p>\n

Nej\u0161t\u011bd\u0159ej\u0161\u00edm firemn\u00edm d\u00e1rcem je firma Johnson & Johnson<\/strong> s t\u00e9m\u011b\u0159 22 miliony korun. Ta odvedla na darech nejv\u011bt\u0161\u00ed procento ze sv\u00e9ho zisku.<\/p>\n

Vede st\u00e1le podpora soci\u00e1ln\u00edch a humanit\u00e1rn\u00edch projekt\u016f, vzd\u011bl\u00e1vac\u00edch program\u016f, ale st\u00e1le v\u00edce se firmy zaj\u00edmaj\u00ed o projekty pro seniorn\u00ed zam\u011bstnance a seniory obecn\u011b, a tak\u00e9 o bezdomovce nebo o projekty pomoci s drogovou z\u00e1vislost\u00ed.<\/p>\n

„Vznik\u00e1 nap\u0159\u00edklad \u010d\u00edm d\u00e1l v\u00edce soci\u00e1ln\u00edch podnik\u016f, co\u017e je dob\u0159e, a pro firmy jsou pr\u00e1v\u011b soci\u00e1ln\u00ed podniky sv\u00fdm byznysov\u00fdm zam\u011b\u0159en\u00edm mnohem bli\u017e\u0161\u00ed ne\u017e chr\u00e1n\u011bn\u00e9 d\u00edlny. Jen\u017ee klienti chr\u00e1n\u011bn\u00fdch d\u00edlen mnohdy do soci\u00e1ln\u00edch podnik\u016f nemohou odej\u00edt, proto\u017ee n\u011bkter\u00fdm z posti\u017een\u00fdch opravdu trv\u00e1 cel\u00fd den, ne\u017e provle\u010dou vlasec jedn\u00edm kor\u00e1lkem,“ vysv\u011btluje \u0160pl\u00edchalov\u00e1.<\/p>\n

Proto je podle n\u00ed dob\u0159e, \u017ee se nap\u0159\u00edklad Nadace OKD<\/strong>, kter\u00e1 v roce 2012 rozd\u011blila p\u0159es 60 milion\u016f korun, pr\u00e1v\u011b na chr\u00e1n\u011bn\u00e9 d\u00edlny st\u00e1le zam\u011b\u0159uje.<\/p>\n

V \u010cesku tak\u00e9 p\u0159ib\u00fdv\u00e1 bohat\u00fdch lid\u00ed, kte\u0159\u00ed berou charitu jako p\u0159irozenou sou\u010d\u00e1st \u017eivota. V\u011bt\u0161ina z nich ale nechce p\u0159isp\u00edvat na anonymn\u00ed projekty, a ti nejbohat\u0161\u00ed si dokonce st\u00e1le v\u00edce zakl\u00e1daj\u00ed vlastn\u00ed nadace \u010di prosp\u011b\u0161n\u00e9 spole\u010dnosti.<\/p>\n

Z pr\u016fzkumu, kter\u00fd si mezi klienty priv\u00e1tn\u00edho bankovnictv\u00ed ned\u00e1vno d\u011blala \u010cSOB<\/strong>, vyplynulo, \u017ee p\u0159ibli\u017en\u011b 85 procent movit\u00fdch lid\u00ed v \u010cesku se pravideln\u011b \u010di p\u0159\u00edle\u017eitostn\u011b v\u011bnuje n\u011bkter\u00e9 dobro\u010dinn\u00e9 aktivit\u011b. Pravideln\u00e9mu p\u0159isp\u00edv\u00e1n\u00ed na dobro\u010dinnost se v\u011bnuje zhruba t\u0159etina priv\u00e1tn\u00edch klient\u016f.<\/p>\n

„Tito lid\u00e9 se nej\u010dast\u011bji rozhoduj\u00ed podle toho, co jim doporu\u010d\u00ed jejich rodina, p\u0159\u00e1tel\u00e9 a zn\u00e1m\u00ed. Velk\u00e1 \u010d\u00e1st je tak\u00e9 oslovov\u00e1na nap\u0159\u00edmo ze strany dobro\u010dinn\u00fdch organizac\u00ed nebo z\u00e1jemc\u016f o podporu,“ uv\u00e1d\u00ed v\u00fdkonn\u00fd \u0159editel \u010cSOB Private Banking<\/strong> Martin Kosobud.<\/p>\n

„V r\u00e1mci pr\u016fzkumu klienti zmi\u0148ovali, \u017ee nej\u010dast\u011bji p\u0159isp\u00edvaj\u00ed organizac\u00edm Adra, \u010clov\u011bk v t\u00edsni, Dobr\u00fd and\u011bl, Kapka nad\u011bje, Sv\u011btlu\u0161ka \u010di UNICEF,“ dopl\u0148uje mluv\u010d\u00ed banky Pavla H\u00e1vov\u00e1.<\/p>\n

Mezi nejobl\u00edben\u011bj\u0161\u00ed charitativn\u00ed projekty pat\u0159\u00ed pomoc ohro\u017een\u00fdm d\u011btem a p\u0159\u00edsp\u011bvky do zdravotn\u00ed oblasti. „Na\u0161i klienti do nich p\u0159isp\u00edvaj\u00ed stejn\u00fdm d\u00edlem (26 procent),“ uvedl Kosobud.<\/p>\n

Podle B\u00e1rty sice v \u010cesku roste nov\u00e1 generace \u0161t\u011bdr\u00fdch filantrop\u016f, po\u0159\u00e1d v\u0161ak sp\u00ed\u0161e plat\u00ed, \u017ee majetn\u00fdch lid\u00ed, kte\u0159\u00ed se d\u00e1rcovstv\u00ed v\u011bnuj\u00ed strategicky, nen\u00ed p\u0159\u00edli\u0161 mnoho.<\/p>\n

„Ti \u00fapln\u011b nejbohat\u0161\u00ed vol\u00ed v\u011bt\u0161inou cestu zalo\u017een\u00ed vlastn\u00ed nadace. Kdybych m\u011bl vybrat jedno t\u00e9ma, o kter\u00e9 je mezi nimi velk\u00fd z\u00e1jem, je to ur\u010dit\u011b oblast vzd\u011bl\u00e1v\u00e1n\u00ed. D\u00e1l u\u017e je to hodn\u011b rozt\u0159\u00ed\u0161t\u011bn\u00e9, d\u00e1rcovstv\u00ed toti\u017e v\u011bt\u0161inou odr\u00e1\u017e\u00ed z\u00e1jmy a hodnoty t\u011bch, kte\u0159\u00ed daruj\u00ed,“ tvrd\u00ed B\u00e1rta.<\/p>\n

—<\/p>\n

DARY PR\u00c1VNICK\u00ddCH OSOB (firemn\u00ed d\u00e1rci)<\/strong>
\nRok Po\u010det d\u00e1rc\u016f Dary (v tis\u00edc\u00edch K\u010d) Pr\u016fm\u011brn\u00fd ro\u010dn\u00ed dar (v K\u010d)
\n2007 18 845 2 508 884 133 133
\n2008 19 251 2 415 230 125 460
\n2009 17 106 2 383 775 139 353
\n2010 17 586 2 460 658 139 921
\n2011 16 296 2 644 567 162 283
\n2012 **) 2 546 980<\/p>\n

DARY FYZICK\u00ddCH OSOB (zam\u011bstnanci a OSV\u010c)<\/strong>
\nRok Po\u010det d\u00e1rc\u016f Dary (v tis\u00edc\u00edch K\u010d) Pr\u016fm\u011brn\u00fd ro\u010dn\u00ed dar (v K\u010d)
\n2007*) 141 096 1 469 092 10 412
\n2008 110 615 1 425 192 12 884
\n2009 113 952 1 493 532 13 106
\n2010 116 960 1 510 645 12 916
\n2011 120 448 1 466 342 12 174
\n2012 **) 1 518 709<\/p>\n

\u00dadaje za roky 2007\u20132009 Ministerstvo financ\u00ed \u010cR, \u00fadaje za roky 2010\u20132012 Finan\u010dn\u00ed spr\u00e1va \u010cR ZDROJ: NADACE VIA \u2013 DARY UPLATN\u011aN\u00c9 V DA\u0147OV\u00ddCH P\u0158IZN\u00c1N\u00cdCH<\/p>\n

Presti\u017en\u00ed ceny pro filantropy v lo\u0148sk\u00e9m roce:<\/p>\n

Cena VIA BONA 2013<\/strong> pro individu\u00e1ln\u00edho d\u00e1rce (ud\u011blila Nadace Via) Martin Hausenblas, podnikatel a majitel firmy Adler s reklamn\u00edm textilem, je rod\u00e1kem z \u00dasteck\u00e9ho kraje. V roce 2011 zalo\u017eil s pomoc\u00ed \u00dasteck\u00e9 komunitn\u00ed nadace Stipendijn\u00ed fond Renesance. Ten umo\u017e\u0148uje nadan\u00fdm student\u016fm ze severo\u010desk\u00e9ho regionu studovat a z\u00edskat cenn\u00e9 zku\u0161enosti v zahrani\u010d\u00ed. Do fondu daruje 10 procent sv\u00e9ho ro\u010dn\u00edho p\u0159\u00edjmu (v letech 2011 \u2013 2012 \u010d\u00e1stku ve v\u00fd\u0161i 1 064 992 korun). Za dva roky existence fondu bylo podpo\u0159eno 16 student\u016f.<\/p>\n

TOP odpov\u011bdn\u00e1 firma 2013<\/strong>, cena Odpov\u011bdn\u00fd leader (Byznys pro spole\u010dnost) Zv\u00edt\u011bzila dvojice Pavel Baudi\u0161 a Eduard Ku\u010dera, zakladatel\u00e9 firmy Avast Software, za zalo\u017een\u00ed Nada\u010dn\u00edho fondu Avast, do kter\u00e9ho firma p\u0159isp\u00edv\u00e1 dv\u011bma a p\u016fl procenta hrub\u00e9ho zisku, v posledn\u00edch letech byla celkov\u00e1 v\u011bnovan\u00e1 \u010d\u00e1stka do fondu v\u011bt\u0161\u00ed ne\u017e 80 milion\u016f korun. Nada\u010dn\u00ed fond podporuje projekty \u010clov\u011bk v t\u00edsni, Konto Bari\u00e9ry, Domov Sue Ryder. Prioritn\u011b podporuje projekty, kter\u00e9 pom\u00e1haj\u00ed um\u00edraj\u00edc\u00edm. Novinkou je zapojen\u00ed zam\u011bstnanc\u016f Avast Softwaru a podpora jejich dobrovolnick\u00fdch aktivit.<\/p>\n

N\u00e1rodn\u00ed cena kvality \u010cR 2013<\/strong> (Rada kvality \u010cR, poradn\u00ed org\u00e1n Vl\u00e1dy \u010cR) N\u00e1rodn\u00ed cenu kvality z\u00edskaly letos tak\u00e9 terapeutick\u00e9 centrum Modr\u00e9 dve\u0159e v Kostelci nad \u010cern\u00fdmi lesy, projekt man\u017eel\u016f Kate\u0159iny a Viliama Sivekov\u00fdch. Terapeutick\u00e9 centrum Modr\u00e9 dve\u0159e nab\u00edz\u00ed pomoc lidem s du\u0161evn\u00edm onemocn\u011bn\u00edm, ment\u00e1ln\u011b posti\u017een\u00fdm nebo jedinc\u016fm v krizi \u010di s psychick\u00fdmi obt\u00ed\u017eemi. Majitel Sivek Hotels a p\u0159edseda ACR \u010cR Viliam Sivek zalo\u017eil centrum se svou man\u017eelkou. Zrekonstruovali budovu na n\u00e1m\u011bst\u00ed, v n\u00ed\u017e vzniklo nejen terapeutick\u00e9 centrum, ale tak\u00e9 soci\u00e1ln\u00ed kav\u00e1rna, v n\u00ed\u017e pracuj\u00ed klienti centra.<\/p>\n

Dal\u0161\u00ed zn\u00e1m\u00ed \u010de\u0161t\u00ed filantropov\u00e9<\/strong><\/p>\n

PETR S\u00ddKORA A JAN \u010cERN\u00dd B\u00fdval\u00ed majitel\u00e9 firmy Papirius v\u011bnovali p\u0159ed dv\u011bma lety 25 milion\u016f na rozjezd nadace Dobr\u00fd And\u011bl, kter\u00e1 pom\u00e1h\u00e1 rodin\u00e1m, v nich\u017e n\u011bkdo onemocn\u00ed rakovinou.<\/p>\n

JIND\u0158ICH LUKAVSK\u00dd Nadaci Leontinka pro d\u011bti se zrakov\u00fdm posti\u017een\u00edm zalo\u017eil Jind\u0159ich Lukavsk\u00fd, majitel spole\u010dnosti EXX, jeho dcera se narodila s o\u010dn\u00ed vadou.<\/p>\n

LIBOR MAL\u00dd B\u00fdval\u00fd majitel firmy LMC od roku 2002 podporuje stavbu a rekonstrukce chr\u00e1m\u016f v Tibetu i v Evrop\u011b.<\/p>\n

cel\u00fd \u010dl\u00e1nek v dne\u0161n\u00edm vyd\u00e1n\u00ed HN<\/p>\n

Petra Hor\u00e1kov\u00e1<\/p>\n","protected":false},"excerpt":{"rendered":"

P\u0159ib\u00fdv\u00e1 movit\u00fdch lid\u00ed, pro kter\u00e9 je filantropie samoz\u0159ejmost\u00ed Soukrom\u00e9 d\u00e1rcovstv\u00ed, na rozd\u00edl od firemn\u00edho, roste<\/p>\n<\/div>","protected":false},"author":1,"featured_media":14227,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7],"tags":[],"class_list":["post-14248","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-spolecnost"],"_links":{"self":[{"href":"https:\/\/www.invarena.cz\/index.php?rest_route=\/wp\/v2\/posts\/14248","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.invarena.cz\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.invarena.cz\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.invarena.cz\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.invarena.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=14248"}],"version-history":[{"count":0,"href":"https:\/\/www.invarena.cz\/index.php?rest_route=\/wp\/v2\/posts\/14248\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.invarena.cz\/index.php?rest_route=\/wp\/v2\/media\/14227"}],"wp:attachment":[{"href":"https:\/\/www.invarena.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=14248"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.invarena.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=14248"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.invarena.cz\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=14248"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}