{"id":20299,"date":"2015-03-09T15:33:47","date_gmt":"2015-03-09T14:33:47","guid":{"rendered":"http:\/\/www.invarena.cz\/?p=20299"},"modified":"2015-03-09T15:34:02","modified_gmt":"2015-03-09T14:34:02","slug":"pomoc-z-firem-v-mestskych-castech-brna","status":"publish","type":"post","link":"https:\/\/www.invarena.cz\/?p=20299","title":{"rendered":"Pomoc z firem v m\u011bstsk\u00fdch \u010d\u00e1stech Brna"},"content":{"rendered":"<p><strong>Organizac\u00edm, kter\u00e9 poskytuj\u00ed soci\u00e1ln\u00ed slu\u017eby v jednotliv\u00fdch brn\u011bnsk\u00fdch m\u011bstsk\u00fdch \u010d\u00e1stech, se dost\u00e1v\u00e1 pomoci od firem v r\u00e1mci napl\u0148ov\u00e1n\u00ed strategie Spole\u010densk\u00e9 odpov\u011bdnosti firem. Do t\u00e9to strategie spad\u00e1 \u0159ada ve\u0159ejn\u011b prosp\u011b\u0161n\u00fdch aktivit a d\u00edky projektu \u201eSpou\u0161t\u00edme lavinu dobrovolnictv\u00ed\u201c mohou firmy z Brna zapojovat sv\u00e9 zam\u011bstnance skrze firemn\u00ed dobrovolnictv\u00ed.<\/strong><br \/>\n<!--more--><br \/>\nFirma JOBS.EU, kter\u00e1 s\u00eddl\u00ed v Brn\u011b\u2013\u0160t\u00fd\u0159ic\u00edch, se rozhodla vypomoci na plese sdru\u017een\u00ed Veleta v prostor\u00e1ch Z\u0160 Chalabalova. Mo\u017en\u00e9 obavy z toho, jak takov\u00e9 dobrovolnictv\u00ed vypad\u00e1, byly zam\u011bstnankyn\u00edm firmy rychle vyvr\u00e1ceny. D\u00edky skv\u011bl\u00e9 atmosf\u00e9\u0159e bylo dobrovolnictv\u00ed p\u0159\u00edjemn\u00e9 a obohacuj\u00edc\u00ed pro ob\u011b strany. Jak se firma dostala k t\u00e9to pomoci, co pomoc obn\u00e1\u0161ela a pro\u010d se rozhodli pom\u00e1hat?<br \/>\nSdru\u017een\u00ed Veleta a firma JOBS.EU se propojili d\u00edky projektu \u201eSpou\u0161t\u00edme lavinu dobrovolnictv\u00ed\u201c, kter\u00fd realizuje organizace Ratolest Brno a jej\u00ed dobrovolnick\u00e9 centrum. C\u00edlem projektu je vytvo\u0159it funguj\u00edc\u00ed spolupr\u00e1ci mezi firmami a organizacemi, kter\u00e9 poskytuj\u00ed soci\u00e1ln\u00ed slu\u017eby a to skrze firemn\u00ed dobrovolnictv\u00ed. To p\u0159edstavuje jednu z forem napl\u0148ov\u00e1n\u00ed spole\u010densk\u00e9 odpov\u011bdnosti firem.<br \/>\nFirma byla zalo\u017eena v roce 2005 a zab\u00fdv\u00e1 se prim\u00e1rn\u011b zprost\u0159edkov\u00e1v\u00e1n\u00edm zam\u011bstn\u00e1n\u00ed. Pro \u00fa\u010dast na projektu byla oslovena jednatelka firmy pan\u00ed doktorka Pavl\u00edna Herfortov\u00e1. Ta se, vzhledem ke sv\u00e9 dal\u0161\u00ed \u010dinnosti v r\u00e1mci obecn\u011b prosp\u011b\u0161n\u00e9 spole\u010dnosti Sv\u011bt\u00fdlko, do projektu r\u00e1da se sv\u00fdmi zam\u011bstnanci zapojila. Nab\u00eddnuto bylo konkr\u00e9tn\u00ed datum s popt\u00e1vkou pomoci &#8211; v\u00fdpomoc na plese sdru\u017een\u00ed Veleta. Nab\u00eddka byla p\u0159ijata bez v\u011bt\u0161\u00edho rozm\u00fd\u0161len\u00ed s nad\u0161en\u00edm, a tak se mohly zam\u011bstnankyn\u011b firmy doslova ze dne na den z\u00fa\u010dastnit dobrovolnictv\u00ed, jeho\u017e c\u00edlem bylo pomoci s p\u0159\u00edpravou a organizac\u00ed plesu.<br \/>\nNa 12. \u00fanor byl napl\u00e1nov\u00e1n ji\u017e \u010dtvrt\u00fd ro\u010dn\u00edk spole\u010densk\u00e9ho plesu pro klienty Velety a jejich p\u0159\u00edznivce. Toto sdru\u017een\u00ed pom\u00e1h\u00e1 lidem se zdravotn\u00edm posti\u017een\u00edm k pro\u017e\u00edv\u00e1n\u00ed d\u016fstojn\u00e9ho a plnohodnotn\u00e9ho \u017eivota. Poskytuje dv\u011b soci\u00e1ln\u00ed slu\u017eby, denn\u00ed stacion\u00e1\u0159 a domov pro osoby se zdravotn\u00edm posti\u017een\u00edm. S plesem je ka\u017edoro\u010dn\u011b velk\u00e9 mno\u017estv\u00ed pr\u00e1ce. Je pot\u0159eba zajistit ob\u010derstven\u00ed a jeho p\u0159\u00edpravu, uzp\u016fsobit a vyzdobit prostory, p\u0159ipravit techniku, rozm\u00edstit prezenta\u010dn\u00ed a propaga\u010dn\u00ed materi\u00e1ly aj.<br \/>\nLetos p\u0159\u00edpravy prob\u00edhaly v mnohem v\u011bt\u0161\u00edm poklidu, d\u00edky firemn\u00edm dobrovolnic\u00edm. Konkr\u00e9tn\u011b \u0161lo o pan\u00ed \u0160ilhavou a pan\u00ed Veselou, kter\u00e9 p\u0159ilo\u017eily ruku k d\u00edlu a i d\u00edky jejich pomoci se stal ples pro mnoh\u00e9 klienty neopakovateln\u00fdm z\u00e1\u017eitkem. \u017de je pomoc firemn\u00edch dobrovoln\u00edk\u016f u\u017eite\u010dn\u00e1 a pot\u0159ebn\u00e1, dokazuj\u00ed i v\u00fdpov\u011bdi zam\u011bstnanc\u016f sdru\u017een\u00ed Veleta. \u201ePerfektn\u00ed organizace ze strany Ratolesti. Pokud by se poda\u0159ilo naj\u00edt firemn\u00ed dobrovoln\u00edky i na dal\u0161\u00ed akci, byli bychom moc r\u00e1di\u201c, podot\u00fdk\u00e1 koordin\u00e1torka dobrovoln\u00edk\u016f a z\u00e1rove\u0148 vedouc\u00ed soci\u00e1ln\u00edch slu\u017eeb Velety Olga Matejovov\u00e1.<br \/>\nV projektu \u201eSpou\u0161t\u00edme lavinu dobrovolnictv\u00ed\u201c je garantov\u00e1no sezn\u00e1men\u00ed se s organizac\u00ed, kde bude pomoc vykon\u00e1v\u00e1na, pro\u0161kolen\u00ed zam\u011bstnanc\u016f, sezn\u00e1men\u00ed se s c\u00edlovou skupinou konkr\u00e9tn\u00ed soci\u00e1ln\u00ed slu\u017eby i nav\u00e1z\u00e1n\u00ed p\u0159\u00edjemn\u00e9 atmosf\u00e9ry. Nejde o pouh\u00e9 p\u0159ed\u00e1v\u00e1n\u00ed kontakt\u016f, bez jak\u00e9koli dal\u0161\u00ed komunikace a spolupr\u00e1ce. D\u00edky tomuto servisu, kter\u00fd organizace Ratolest Brno nab\u00edz\u00ed, je cel\u00e1 akce p\u0159\u00edjemn\u011bj\u0161\u00ed a p\u0159irozen\u011bj\u0161\u00ed pro ob\u011b zapojen\u00e9 strany.<br \/>\nJak \u0159\u00edk\u00e1 dobrovolnice z firmy JOBS.EU Bc. Jana Vesel\u00e1: \u201eNa\u0161e prvotn\u00ed obavy z toho, jak bude cel\u00e1 akce prob\u00edhat, n\u00e1s velmi rychle opustily. Vzhledem k tomu, \u017ee v na\u0161\u00ed pr\u00e1ci ka\u017ed\u00fd den komunikujeme s lidmi, byly jsme r\u00e1dy, \u017ee jsme mohly pomoct i t\u011bm, kte\u0159\u00ed jsou v na\u0161\u00ed zemi \u0159ekn\u011bme na okraji spole\u010dnosti.\u201c<br \/>\nKoordin\u00e1torka dobrovolnick\u00e9ho centra Ratolesti Brno, Dagmar \u0160t\u011bp\u00e1nkov\u00e1 si s pracovnicemi firmy hned na za\u010d\u00e1tku vyjasnila po\u017eadavky, vysv\u011btlila jim, co se od nich bude o\u010dek\u00e1vat a zodpov\u011bd\u011bla jim i ve\u0161ker\u00e9 dotazy k dobrovolnictv\u00ed. \u201eT\u00edmto zp\u016fsobem se sna\u017e\u00edme dobrovoln\u00edky p\u0159ipravit na v\u00fdkon samotn\u00e9ho dobrovolnictv\u00ed tak, aby pro n\u011b prvotn\u00ed zku\u0161enost v neziskov\u00fdch slu\u017eb\u00e1ch byla p\u0159\u00edjemn\u00e1 a nen\u00e1siln\u00e1. Navazujeme neform\u00e1ln\u00ed vztahy mezi zam\u011bstnanci firem a neziskov\u00fdmi organizacemi. Lid\u00e9, kte\u0159\u00ed jdou dobrovoln\u011b pom\u00e1hat, se c\u00edt\u00ed mnohem l\u00e9pe, kdy\u017e maj\u00ed mo\u017enost se s neziskov\u00fdm sektorem a konkr\u00e9tn\u00edmi zam\u011bstnanci dop\u0159edu poznat a p\u0159\u00edpadn\u011b si neform\u00e1ln\u011b popov\u00eddat o jejich vz\u00e1jemn\u00e9 pr\u00e1ci,\u201c \u0159\u00edk\u00e1 Dagmar \u0160t\u011bp\u00e1nkov\u00e1.<br \/>\nD\u00edky zp\u011btn\u00fdm vazb\u00e1m od neziskov\u00fdch organizac\u00ed i firem maj\u00ed zam\u011bstnanci Ratolesti mo\u017enost zji\u0161\u0165ovat spokojenost se samotn\u00fdm dobrovolnictv\u00edm a vyla\u010fovat dal\u0161\u00ed p\u0159\u00edpadn\u00e9 formy spolupr\u00e1ce. \u201eBylo hezk\u00e9 vid\u011bt, kolik radosti pro klienty tato ud\u00e1lost znamenala. P\u0159\u00edprava byla velmi jednoduch\u00e1, \u010dasov\u011b nen\u00e1ro\u010dn\u00e1 a pocit z u\u017eite\u010dn\u00e9 pomoci n\u00e1m byl velk\u00fdm zadostiu\u010din\u011bn\u00edm. Pro v\u0161echny, kte\u0159\u00ed o dobrovolnictv\u00ed v takov\u00e9 form\u011b uva\u017euj\u00ed &#8211; m\u016f\u017eeme jen doporu\u010dit,\u201c dod\u00e1v\u00e1 Jana Vesel\u00e1.<br \/>\nTato forma spolupr\u00e1ce v\u0161ak nen\u00ed jedin\u00e1, se kterou se firmy mohou zapojit do projektu. Mezi dal\u0161\u00ed mo\u017enosti pa\u0159\u00ed nap\u0159. i expertn\u00ed dobrovolnictv\u00ed. V r\u00e1mci tohoto typu dobrovolnictv\u00ed prob\u011bhlo setk\u00e1n\u00ed, na kter\u00e9m z\u00e1stupci z firmy Ogilvy&amp;Mather Morava \u0161kolili zam\u011bstnance t\u011bchto organizac\u00ed v PR a marketingu. P\u0159i expertn\u00edm dobrovolnictv\u00ed poskytovali tipy a rady, jak efektivn\u011b komunikovat a vyu\u017e\u00edvat potenci\u00e1lu soci\u00e1ln\u00edch s\u00edt\u00ed, co za\u0159adit do komunika\u010dn\u00edch strategi\u00ed a jak d\u00e1vat o sv\u00e9 \u010dinnosti v\u00edce v\u011bd\u011bt \u0161irok\u00e9 ve\u0159ejnosti.<br \/>\nPro organizace, poskytuj\u00edc\u00ed soci\u00e1ln\u00ed slu\u017eby, to znamen\u00e1 v\u00fdm\u011bnu pracovn\u00edch zku\u0161enost\u00ed, profesionalizaci slu\u017eeb, p\u0159\u00edpadn\u011b vzd\u011bl\u00e1v\u00e1n\u00ed klient\u016f a kr\u00e1tkodob\u011b v\u011bt\u0161\u00ed pracovn\u00ed s\u00edlu. Pro firmy se nab\u00edz\u00ed mo\u017enost spolupod\u00edlet se na \u017eivot\u011b ve sv\u00e9m okol\u00ed, pom\u00e1hat \u0159e\u0161it a reagovat na aktu\u00e1ln\u00ed situaci. Firmy sv\u00fdm zam\u011bstnanc\u016fm takto umo\u017e\u0148uj\u00ed nov\u00e9 zku\u0161enosti, ke kter\u00fdm by se mo\u017en\u00e1 jinak nedostali a z\u00e1rove\u0148 t\u00edm u nich posiluj\u00ed loajalitu ke sv\u00e9 firm\u011b.<br \/>\nFiremn\u00ed dobrovolnictv\u00ed se tak st\u00e1v\u00e1 dal\u0161\u00edm benefitem, kter\u00fd mohou firmy sv\u00fdm zam\u011bstnanc\u016fm nab\u00eddnout.<br \/>\nProjekt je podpo\u0159en grantem z Islandu, Lichten\u0161tejnska a Norska v r\u00e1mci EHP fond\u016f. www.fondnno.cz a www.eeagrants.cz.<\/p>\n<p>Veronika K\u0159\u00ed\u017ekov\u00e1<br \/>\nTiskov\u00e1 zpr\u00e1va<\/p>\n","protected":false},"excerpt":{"rendered":"<div class=\"mh-excerpt\"><p>Organizac\u00edm, kter\u00e9 poskytuj\u00ed soci\u00e1ln\u00ed slu\u017eby v jednotliv\u00fdch brn\u011bnsk\u00fdch m\u011bstsk\u00fdch \u010d\u00e1stech, se dost\u00e1v\u00e1 pomoci od firem v r\u00e1mci napl\u0148ov\u00e1n\u00ed strategie Spole\u010densk\u00e9 odpov\u011bdnosti firem. Do t\u00e9to strategie <a class=\"mh-excerpt-more\" href=\"https:\/\/www.invarena.cz\/?p=20299\" title=\"Pomoc z firem v m\u011bstsk\u00fdch \u010d\u00e1stech Brna\">[&#8230;]<\/a><\/p>\n<\/div>","protected":false},"author":1,"featured_media":20314,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7],"tags":[],"class_list":["post-20299","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-spolecnost"],"_links":{"self":[{"href":"https:\/\/www.invarena.cz\/index.php?rest_route=\/wp\/v2\/posts\/20299","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.invarena.cz\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.invarena.cz\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.invarena.cz\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.invarena.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=20299"}],"version-history":[{"count":0,"href":"https:\/\/www.invarena.cz\/index.php?rest_route=\/wp\/v2\/posts\/20299\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.invarena.cz\/index.php?rest_route=\/wp\/v2\/media\/20314"}],"wp:attachment":[{"href":"https:\/\/www.invarena.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=20299"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.invarena.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=20299"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.invarena.cz\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=20299"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}