{"id":23189,"date":"2015-10-22T08:24:51","date_gmt":"2015-10-22T06:24:51","guid":{"rendered":"http:\/\/www.invarena.cz\/?p=23189"},"modified":"2015-10-22T08:24:51","modified_gmt":"2015-10-22T06:24:51","slug":"firmam-se-pece-o-zdravi-zamestnancu-vyplati","status":"publish","type":"post","link":"https:\/\/www.invarena.cz\/?p=23189","title":{"rendered":"Firm\u00e1m se p\u00e9\u010de o zdrav\u00ed zam\u011bstnanc\u016f vyplat\u00ed"},"content":{"rendered":"<p><strong>Zdrav\u00fd zam\u011bstnanec = efektivn\u00ed firma \u2013 tvrd\u00ed Unie zam\u011bstnavatelsk\u00fdch svaz\u016f \u010cR, kter\u00e1 k tomuto t\u00e9matu po\u0159\u00e1dala v Poslaneck\u00e9 sn\u011bmovn\u011b Parlamentu \u010cR odbornou konferenci s n\u00e1zvem P\u00e9\u010de o zdrav\u00ed zam\u011bstnanc\u016f.<\/strong><!--more--><\/p>\n<p>ilustra\u010dn\u00ed foto: PhotoRack<\/p>\n<p>&#8222;Chytr\u00e9 firmy v\u011bd\u00ed, \u017ee zam\u011bstnanec, kter\u00fd je v dobr\u00e9 fyzick\u00e9 i psychick\u00e9 pohod\u011b, pracuje l\u00e9pe a je m\u00e9n\u011b nemocn\u00fd. Proto nespol\u00e9haj\u00ed pouze na st\u00e1tn\u00ed zdravotn\u00ed syst\u00e9m, ale samy nab\u00edzej\u00ed sv\u00fdm zam\u011bstnanc\u016fm c\u00edlen\u00e9 zdravotn\u00ed programy. M\u016f\u017ee j\u00edt nap\u0159\u00edklad o o\u010dkovac\u00ed programy, odvyk\u00e1n\u00ed kou\u0159en\u00ed nebo \u0161kolen\u00ed pro sn\u00ed\u017een\u00ed stresu. Nejen \u017ee t\u00edm zam\u011bstnavatel\u00e9 aktivn\u011b sni\u017euj\u00ed ztr\u00e1tu produktivity kv\u016fli zdravotn\u00edm absenc\u00edm v pr\u00e1ci, ale z\u00edsk\u00e1vaj\u00ed si tak v\u011brnost a vy\u0161\u0161\u00ed motivaci k pr\u00e1ci sv\u00fdch zam\u011bstnanc\u016f. V\u00fdsledky zaznamenaj\u00ed v podob\u011b vy\u0161\u0161\u00edch v\u00fdnos\u016f a men\u0161\u00ed fluktuace,&#8220; \u0159\u00edk\u00e1 Ji\u0159\u00ed Horeck\u00fd, prezident Unie zam\u011bstnavatelsk\u00fdch svaz\u016f \u010cR.<\/p>\n<p>Podle n\u011bj u\u017e nyn\u00ed \u0159ada spole\u010dnost\u00ed nab\u00edz\u00ed sv\u00fdm zam\u011bstnanc\u016fm zdravotn\u00ed programy. Obl\u00edben\u00e9 mezi zam\u011bstnavateli jsou nap\u0159. nab\u00eddky vitam\u00edn\u016f, vouchery na cvi\u010den\u00ed, pravideln\u00fd p\u0159\u00edsun \u010derstv\u00e9ho ovoce na pracovi\u0161ti. Za zdravotn\u00ed benefit lze pova\u017eovat i obl\u00edben\u00e9 &#8222;sick days&#8220;, tedy ur\u010dit\u00fd po\u010det dn\u016f v roce, kter\u00e9 m\u016f\u017ee zam\u011bstnanec vy\u010derpat, pokud mu nen\u00ed dob\u0159e a pot\u0159ebuje vyle\u017eet za\u010d\u00ednaj\u00edc\u00ed onemocn\u011bn\u00ed, ani\u017e by si musel br\u00e1t nemocenskou.<\/p>\n<p>&#8222;St\u00e1le v\u0161ak vid\u00edm nevyu\u017eit\u00fd potenci\u00e1l ve spolupr\u00e1ci firem se zdravotn\u00edmi poji\u0161\u0165ovnami \u010di l\u00e9k\u00e1rnami. Firmy nemusej\u00ed n\u00e9st n\u00e1klady zcela samy. Zn\u00e1me velk\u00e9 spole\u010dnosti, kter\u00e9 toto um\u00ed zkombinovat a jejich zku\u0161enosti bychom cht\u011bli p\u0159en\u00e9st i do st\u0159edn\u011b velk\u00fdch firem. Proto jsme na konferenci pozvali nap\u0159\u00edklad z\u00e1stupce spole\u010dnosti ArcelorMittal,&#8220; uv\u00e1d\u00ed Horeck\u00fd.<\/p>\n<p>Ostravsk\u00e1 spole\u010dnost Arcelor Mittal se od z\u00e1\u0159\u00ed leto\u0161n\u00edho roku stala neku\u0159\u00e1ckou spole\u010dnost\u00ed. Zam\u011bstnanc\u016fm-ku\u0159\u00e1k\u016fm z\u00e1rove\u0148 nab\u00eddla pomoc s odvyk\u00e1n\u00edm kou\u0159en\u00ed. Firma program obohatila spoluprac\u00ed se zdravotn\u00ed poji\u0161\u0165ovnou, kter\u00e1 uhradila \u010d\u00e1st n\u00e1klad\u016f. Podobn\u00fd p\u0159\u00edklad najdeme i ve st\u00e1tn\u00ed spr\u00e1v\u011b. Arm\u00e1da \u010cR nab\u00eddla p\u0159ed dv\u011bma lety zam\u011bstnanc\u016fm program na odvyk\u00e1n\u00ed kou\u0159en\u00ed. Z celkem 227 \u017een a mu\u017e\u016f, kte\u0159\u00ed se k programu odvyk\u00e1n\u00ed kou\u0159en\u00ed p\u0159ihl\u00e1sili, jich 159 p\u0159estalo v pr\u016fb\u011bhu programu kou\u0159it. Vzhledem k tomu, \u017ee \u010cR je jedin\u00e1 z 34 zem\u00ed OECD, kde se st\u00e1le zvy\u0161uje po\u010det ku\u0159\u00e1k\u016f, a spot\u0159ebou cigaret se \u0159ad\u00ed mezi prvn\u00ed \u010dty\u0159i st\u00e1ty v Evrop\u011b, jsou odvykac\u00ed programy pro zam\u011bstnance obzvl\u00e1\u0161t\u011b vhodnou volbou zam\u011bstnavatel\u016f.<\/p>\n<p>Poslanec Parlamentu \u010cR Roman Sklen\u00e1k (\u010cSDD), kter\u00fd parlamentn\u00ed konferenci za\u0161ti\u0165oval, uvedl: &#8222;Propagace zdrav\u00ed a zdrav\u00e9ho \u017eivotn\u00edho stylu na pracovi\u0161ti se st\u00e1v\u00e1 u\u017eite\u010dn\u00fdm n\u00e1strojem, d\u00edky kter\u00e9mu m\u016f\u017ee zam\u011bstnavatel ovlivnit probl\u00e9my se st\u00e1rnut\u00edm pracovn\u00ed s\u00edly, zvy\u0161uj\u00edc\u00edmi se psychosoci\u00e1ln\u00edmi po\u017eadavky na zam\u011bstnance \u010di flexibiln\u00ed organizaci pr\u00e1ce. Politici by m\u011bli hledat cesty, jak p\u0159esv\u011bd\u010dit zam\u011bstnavatele o hodnot\u011b sv\u00fdch lidsk\u00fdch zdroj\u016f a nutnosti p\u0159ijet\u00ed dlouhodob\u00fdch perspektiv v p\u00e9\u010di o zam\u011bstnance&#8220;.<\/p>\n<p>Jak m\u016f\u017ee b\u00fdt pomoc zam\u011bstnavatele \u00fa\u010dinn\u00e1, dokazuje nap\u0159\u00edklad spole\u010dnost IBM, kter\u00e1 p\u011bt let zkoumala, jak\u00fd re\u00e1ln\u00fd vliv na zdrav\u00ed m\u00e1 \u00fa\u010dast jejich zam\u011bstnanc\u016f ve zdravotn\u00edch programech. Ty byly zam\u011b\u0159eny nap\u0159\u00edklad na krevn\u00ed tlak, krevn\u00ed tuky, odvyk\u00e1n\u00ed kou\u0159en\u00ed \u010di v\u00e1hu. V\u00fdsledek byl pozitivn\u00ed \u2013 v\u00edce ne\u017e 60 % \u00fa\u010dastn\u00edk\u016f programu klesl krevn\u00ed tlak, v\u00edce ne\u017e polovina p\u0159estala kou\u0159it. Dobr\u00fdm p\u0159\u00edkladem ze st\u0159edn\u00ed a v\u00fdchodn\u00ed Evropy je rumunsk\u00fd maloobchodn\u00ed \u0159et\u011bzec Rosu Company SRL, kter\u00fd dok\u00e1zal zaveden\u00edm preventivn\u00edch program\u016f zam\u011b\u0159en\u00fdch na onkologick\u00fd screening a pl\u00e1nov\u00e1n\u00ed rodiny meziro\u010dn\u011b sn\u00ed\u017eit absenci zam\u011bstnanc\u016f v pr\u00e1ci kv\u016fli n\u00e1v\u0161t\u011bv\u011b l\u00e9ka\u0159e o 25 % a z\u00e1rove\u0148 zv\u00fd\u0161it produktivitu pr\u00e1ce o 26 %.<\/p>\n<p>&#8222;Zam\u011bstnavatel\u00e9 se st\u00e1le v\u00edce p\u0159ipravuj\u00ed na nov\u00e9 podm\u00ednky na trhu pr\u00e1ce, m\u011bn\u00ed person\u00e1ln\u00ed politiku, v\u011bnuj\u00ed se t\u00e9mat\u016fm jako je age management. Tedy tomu, jak \u0159\u00eddit lidsk\u00e9 zdroje s ohledem na jejich v\u011bk, zdravotn\u00ed stav a negativn\u00ed demografick\u00fd v\u00fdvoj, kter\u00fd se \u010cesk\u00e9 republiky dotkne v\u00edce ne\u017e pr\u016fm\u011bru zem\u00ed EU. Sou\u010d\u00e1st\u00ed t\u00e9to zm\u011bny je i vy\u0161\u0161\u00ed d\u016fraz na zdravotn\u00ed str\u00e1nku zam\u011bstnanc\u016f. Jde samoz\u0159ejm\u011b i o ekonomick\u00fd pohled. Ka\u017ed\u00fd dolar investovan\u00fd do zdravotn\u00edch program\u016f m\u00e1 n\u00e1vratnost 3\u20138 dolar\u016f. Velk\u00e9 firmy se zam\u011b\u0159uj\u00ed jak na fyzickou, tak na psychickou str\u00e1nku, maj\u00ed sv\u00e1 fitness centra, zdravotnick\u00e1 za\u0159\u00edzen\u00ed na pracovi\u0161ti, protistresov\u00e1 opat\u0159en\u00ed, podporuj\u00ed sla\u010fov\u00e1n\u00ed pracovn\u00edho a soukrom\u00e9ho \u017eivota a mnoho dal\u0161\u00edho. Av\u0161ak i st\u0159edn\u011b velk\u00e9 firmy mohou dosahovat stejn\u00fdch v\u00fdsledk\u016f \u2013 pouk\u00e1zky zam\u011b\u0159en\u00e9 na zdrav\u00ed, hubnouc\u00ed programy, o\u010dkov\u00e1n\u00ed \u010di poradenstv\u00ed v oblasti odvyk\u00e1n\u00ed kou\u0159en\u00ed \u2013 tyto zam\u011bstnaneck\u00e9 benefity lze zav\u00e9st v ka\u017ed\u00e9 spole\u010dnosti,&#8220; dodala Pavl\u00edna Kalousov\u00e1 z Byznys pro spole\u010dnost, n\u00e1rodn\u00ed platformy odpov\u011bdn\u00fdch firem.<\/p>\n<p>Konference byla ur\u010dena zejm\u00e9na z\u00e1stupc\u016fm zam\u011bstnavatel\u016f, poslanc\u016fm a sen\u00e1tor\u016fm Parlamentu \u010cR, z\u00e1stupc\u016fm zdravotn\u00edch poji\u0161\u0165oven, poskytovatel\u016fm zdravotn\u00ed p\u00e9\u010de a odborn\u00e9 ve\u0159ejnosti. <\/p>\n","protected":false},"excerpt":{"rendered":"<div class=\"mh-excerpt\"><p>Zdrav\u00fd zam\u011bstnanec = efektivn\u00ed firma \u2013 tvrd\u00ed Unie zam\u011bstnavatelsk\u00fdch svaz\u016f \u010cR, kter\u00e1 k tomuto t\u00e9matu po\u0159\u00e1dala v Poslaneck\u00e9 sn\u011bmovn\u011b Parlamentu \u010cR odbornou konferenci s n\u00e1zvem <a class=\"mh-excerpt-more\" href=\"https:\/\/www.invarena.cz\/?p=23189\" title=\"Firm\u00e1m se p\u00e9\u010de o zdrav\u00ed zam\u011bstnanc\u016f vyplat\u00ed\">[&#8230;]<\/a><\/p>\n<\/div>","protected":false},"author":1,"featured_media":18086,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[11],"tags":[],"class_list":["post-23189","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-zdravi"],"_links":{"self":[{"href":"https:\/\/www.invarena.cz\/index.php?rest_route=\/wp\/v2\/posts\/23189","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.invarena.cz\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.invarena.cz\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.invarena.cz\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.invarena.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=23189"}],"version-history":[{"count":0,"href":"https:\/\/www.invarena.cz\/index.php?rest_route=\/wp\/v2\/posts\/23189\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.invarena.cz\/index.php?rest_route=\/wp\/v2\/media\/18086"}],"wp:attachment":[{"href":"https:\/\/www.invarena.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=23189"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.invarena.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=23189"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.invarena.cz\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=23189"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}