{"id":24338,"date":"2016-01-29T10:56:26","date_gmt":"2016-01-29T09:56:26","guid":{"rendered":"http:\/\/www.invarena.cz\/?p=24338"},"modified":"2016-01-29T12:52:46","modified_gmt":"2016-01-29T11:52:46","slug":"vliv-zavazuje","status":"publish","type":"post","link":"https:\/\/www.invarena.cz\/?p=24338","title":{"rendered":"Vliv zavazuje"},"content":{"rendered":"

Spole\u010dnost Lego ozn\u00e1mila, \u017ee se brzy mezi jej\u00edmi postavi\u010dkami objev\u00ed i chlapec na invalidn\u00edm voz\u00edku s asisten\u010dn\u00edm psem. Jedn\u00e1 se o vst\u0159\u00edcn\u00fd krok v\u016f\u010di aktivist\u016fm, kte\u0159\u00ed d\u00e1nsk\u00e9mu v\u00fdrobci hra\u010dek vy\u010d\u00edtali, \u017ee podporuje genderov\u00e9 stereotypy a ignoruje r\u016fznorodost ve spole\u010dnosti, do kter\u00e9 pat\u0159\u00ed i lid\u00e9 posti\u017een\u00ed.<\/strong> <\/p>\n

photo on Flickr<\/a><\/p>\n

Zda posti\u017een\u00ed pat\u0159\u00ed i do Lega, bylo ur\u010dit\u011b p\u0159edm\u011btem seri\u00f3zn\u00edho pr\u016fzkumu trhu, nicm\u00e9n\u011b petice, kterou podepsalo 20 tis\u00edc lid\u00ed, ur\u010dit\u011b rozhodnut\u00ed firmy rovn\u011b\u017e ovlivnila. Nejde toti\u017e prim\u00e1rn\u011b o to, aby se se „svou“ postavi\u010dkou identifikovalo posti\u017een\u00e9 d\u00edt\u011b. D\u016fle\u017eit\u011bj\u0161\u00ed je, \u017ee do sv\u00e9ho sv\u011bta p\u0159ijmou mal\u00e9ho voz\u00ed\u010dk\u00e1\u0159e d\u011bti zdrav\u00e9.<\/p>\n

Lego nen\u00ed pouze firmou, kter\u00e1 vyd\u011bl\u00e1v\u00e1 hodn\u011b pen\u011bz. Je i firmou, kter\u00e1 m\u00e1 velk\u00fd vliv, nebo\u0165 se pod\u00edl\u00ed na formov\u00e1n\u00ed d\u011btsk\u00e9 p\u0159edstavivosti.<\/p>\n

A vliv zavazuje. Diskuse o stavebnici, se kterou vyr\u016fstaj\u00ed d\u011bti, je diskus\u00ed o hodnot\u00e1ch, kter\u00e9 si d\u011bti p\u0159i h\u0159e osvoj\u00ed. To, \u017ee se mezi postavi\u010dky dostal chlapec na voz\u00edku, vyjad\u0159uje solidaritu zdrav\u00e9 v\u011bt\u0161iny s t\u011blesn\u011b handicapovanou men\u0161inou, tedy n\u011bco, co by v n\u011bkter\u00fdch odli\u0161n\u00fdch kultur\u00e1ch \u010dinilo stavebnici neprodejnou.<\/p>\n

Naopak je jasn\u00e9, pro\u010d lego nevsadilo na multikulturalismus a pro\u010d v n\u011bm nenajdeme nap\u0159\u00edklad postavi\u010dku maminky v burce anebo figurku uprchl\u00edka. N\u011bco, s \u010d\u00edm by si d\u011bti neum\u011bly hr\u00e1t, by ne\u0161lo na odbyt.<\/p>\n

\u00dasp\u011bch v\u00fdrobce hra\u010dek je d\u00e1n jeho schopnost\u00ed porozum\u011bt d\u011btsk\u00e9mu sv\u011btu a ochotou tento sv\u011bt respektovat.<\/p>\n

Jakmile se v\u00fdrobce hra\u010dek rozhodne d\u011bti prost\u0159ednictv\u00edm hra\u010dek ovliv\u0148ovat, vychov\u00e1vat, v\u017edy podstupuje riziko, \u017ee d\u011bti s\u00e1hnou po jin\u00e9 hra\u010dce. Je dob\u0159e, \u017ee pan\u00e1\u010dek na invalidn\u00edm voz\u00edku je usm\u011bvav\u00fd a \u017ee m\u00e1 pejska.<\/p>\n

To by u d\u011bt\u00ed (a p\u0159ed t\u00edm u jejich rodi\u010d\u016f) mohlo proj\u00edt.<\/p>\n

Koment\u00e1\u0159 si poslechn\u011bte na www.denik.cz\/ hoffman<\/p>\n

Ivan Hoffman
\nPra\u017esk\u00fd den\u00edk
\nhttp:\/\/www.prazsky.denik.cz\/<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

Spole\u010dnost Lego ozn\u00e1mila, \u017ee se brzy mezi jej\u00edmi postavi\u010dkami objev\u00ed i chlapec na invalidn\u00edm voz\u00edku s asisten\u010dn\u00edm psem. Jedn\u00e1 se o vst\u0159\u00edcn\u00fd krok v\u016f\u010di aktivist\u016fm, […]<\/a><\/p>\n<\/div>","protected":false},"author":1,"featured_media":24348,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[9],"tags":[],"class_list":["post-24338","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-zpravy"],"_links":{"self":[{"href":"https:\/\/www.invarena.cz\/index.php?rest_route=\/wp\/v2\/posts\/24338","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.invarena.cz\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.invarena.cz\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.invarena.cz\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.invarena.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=24338"}],"version-history":[{"count":0,"href":"https:\/\/www.invarena.cz\/index.php?rest_route=\/wp\/v2\/posts\/24338\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.invarena.cz\/index.php?rest_route=\/wp\/v2\/media\/24348"}],"wp:attachment":[{"href":"https:\/\/www.invarena.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=24338"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.invarena.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=24338"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.invarena.cz\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=24338"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}