{"id":25871,"date":"2016-06-26T09:45:04","date_gmt":"2016-06-26T07:45:04","guid":{"rendered":"http:\/\/www.invarena.cz\/?p=25871"},"modified":"2016-06-26T09:45:04","modified_gmt":"2016-06-26T07:45:04","slug":"levne-dokumenty-pro-nevidome-kreativci-vymysleli-reliefni-inkoust-pro-bezny-tisk","status":"publish","type":"post","link":"https:\/\/www.invarena.cz\/?p=25871","title":{"rendered":"Levn\u00e9 dokumenty pro nevidom\u00e9. Kreativci vymysleli reli\u00e9fn\u00ed inkoust pro b\u011b\u017en\u00fd tisk"},"content":{"rendered":"<p><strong>Thajsk\u00e1 reklamn\u00ed agentura vymyslela levn\u00fd zp\u016fsob, jak s rozumn\u00fdmi n\u00e1klady vytisknout dokumenty pro nevidom\u00e9. M\u00edsto klasick\u00e9 braillsk\u00e9 tisk\u00e1rny, kter\u00e1 na pap\u00edr raz\u00ed plastick\u00e9 body rozeznateln\u00e9 hmatem, p\u0159i\u0161la s n\u00e1pln\u00ed do b\u011b\u017en\u00fdch kancel\u00e1\u0159sk\u00fdch tisk\u00e1ren.<\/strong><!--more--><\/p>\n<p>Po vyti\u0161t\u011bn\u00ed dokumentu sta\u010d\u00ed pap\u00edr zah\u0159\u00e1t a z b\u011b\u017en\u00e9 barvy se stane reli\u00e9fn\u00ed potisk. Odpad\u00e1 t\u00edm i nutnost pou\u017e\u00edt speci\u00e1ln\u00ed pap\u00edr s vysokou gram\u00e1\u017e\u00ed. &#8222;Dotykov\u00fd inkoust&#8220; vznikl v agentu\u0159e jako projekt spole\u010densk\u00e9 odpov\u011bdnosti ve spolupr\u00e1ci s chemiky z bangkock\u00e9 univerzity a firmou Samsung, kter\u00e1 poskytla \u010das sv\u00fdch specialist\u016f a zku\u0161ebn\u00ed p\u0159\u00edstroje.<\/p>\n<p>Je\u0161t\u011b p\u00e1r detail\u016f<\/p>\n<p>Speci\u00e1ln\u00ed n\u00e1pln\u011b je\u0161t\u011b nejsou v prodeji, pot\u0159ebuj\u00ed doladit, aby byl text vyti\u0161t\u011bn\u00fd speci\u00e1ln\u00ed sm\u011bs\u00ed st\u00e1l\u00fd. Prozat\u00edm m\u00e1 lep\u0161\u00ed v\u00fdsledky pr\u00e1\u0161kov\u00e1 sm\u011bs do toner\u016f pro laserov\u00e9 tisk\u00e1rny, a\u010dkoliv t\u00fdm odborn\u00edk\u016f upravuje tak\u00e9 inkoustov\u00e9 kazety. Z\u00e1rove\u0148 se vyhodnocuj\u00ed p\u0159ipom\u00ednky od thajsk\u00e9 asociace nevidom\u00fdch.<br \/>\n&#8222;Braillsk\u00e9 tisk\u00e1rny dostupn\u00e9 na trhu stoj\u00ed podstatn\u011b v\u00edc ne\u017e oby\u010dejn\u00e9 tisk\u00e1rny, a ne ka\u017ed\u00fd nevidom\u00fd nebo zrakov\u011b posti\u017een\u00fd \u010dlov\u011bk si je m\u016f\u017ee dovolit,&#8220; okomentovala vyn\u00e1lez v\u00fdkonn\u00e1 \u0159editelka agentury Parattajariya Jalayanateja. &#8222;Pokud vezmeme v \u00favahu objem b\u011b\u017en\u00fdch n\u00e1pln\u00ed do tisk\u00e1ren na trhu, vyjde poti\u0161t\u011bn\u00ed jedn\u00e9 str\u00e1nky na\u0161\u00ed sm\u011bs\u00ed mnohem levn\u011bji.&#8220; K zah\u0159\u00e1t\u00ed vyti\u0161t\u011bn\u00e9ho dokumentu nen\u00ed pot\u0159eba nic zvl\u00e1\u0161tn\u00edho, sta\u010d\u00ed i f\u00e9n nebo mikrovlnka.<\/p>\n<p>&nbsp;<\/p>\n<p>Marketing &amp; Media<\/p>\n","protected":false},"excerpt":{"rendered":"<div class=\"mh-excerpt\"><p>Thajsk\u00e1 reklamn\u00ed agentura vymyslela levn\u00fd zp\u016fsob, jak s rozumn\u00fdmi n\u00e1klady vytisknout dokumenty pro nevidom\u00e9. M\u00edsto klasick\u00e9 braillsk\u00e9 tisk\u00e1rny, kter\u00e1 na pap\u00edr raz\u00ed plastick\u00e9 body rozeznateln\u00e9 <a class=\"mh-excerpt-more\" href=\"https:\/\/www.invarena.cz\/?p=25871\" title=\"Levn\u00e9 dokumenty pro nevidom\u00e9. Kreativci vymysleli reli\u00e9fn\u00ed inkoust pro b\u011b\u017en\u00fd tisk\">[&#8230;]<\/a><\/p>\n<\/div>","protected":false},"author":1,"featured_media":12085,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[9],"tags":[],"class_list":["post-25871","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-zpravy"],"_links":{"self":[{"href":"https:\/\/www.invarena.cz\/index.php?rest_route=\/wp\/v2\/posts\/25871","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.invarena.cz\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.invarena.cz\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.invarena.cz\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.invarena.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=25871"}],"version-history":[{"count":0,"href":"https:\/\/www.invarena.cz\/index.php?rest_route=\/wp\/v2\/posts\/25871\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.invarena.cz\/index.php?rest_route=\/wp\/v2\/media\/12085"}],"wp:attachment":[{"href":"https:\/\/www.invarena.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=25871"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.invarena.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=25871"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.invarena.cz\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=25871"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}