{"id":26810,"date":"2016-11-30T14:45:46","date_gmt":"2016-11-30T13:45:46","guid":{"rendered":"http:\/\/www.invarena.cz\/?p=26810"},"modified":"2016-11-30T14:45:46","modified_gmt":"2016-11-30T13:45:46","slug":"pred-vanocemi-udelaji-az-3-000-bonbonu-tydne","status":"publish","type":"post","link":"https:\/\/www.invarena.cz\/?p=26810","title":{"rendered":"P\u0159ed V\u00e1nocemi ud\u011blaj\u00ed a\u017e 3 000 bonbon\u016f t\u00fddn\u011b"},"content":{"rendered":"<p><strong>V\u00e1no\u010dn\u00ed \u010dokol\u00e1dov\u00e9 kolekce sice ned\u011blaj\u00ed, p\u0159esto maj\u00ed p\u0159ed nadch\u00e1zej\u00edc\u00edmi sv\u00e1tky plno pr\u00e1ce. Firma Mana z Kr\u00e1sn\u00e9 L\u00edpy je krom\u011b kvalitn\u00edch \u010dokol\u00e1dov\u00fdch bonbon\u016f zaj\u00edmav\u00e1 i t\u00edm, \u017ee d\u00e1v\u00e1 pr\u00e1ci posti\u017een\u00fdm lidem.<\/strong> <!--more--><\/p>\n<p>KR\u00c1SN\u00c1 L\u00cdPA Omamn\u00e1 v\u016fn\u011b se line firmou Mana v Kr\u00e1sn\u00e9 L\u00edp\u011b na D\u011b\u010d\u00ednsku. Zru\u010dn\u00e9 ruce tamn\u00edch zam\u011bstnanc\u016f vyr\u00e1b\u011bj\u00ed des\u00edtky druh\u016f t\u011bch nejkvalitn\u011bj\u0161\u00edch \u010dokol\u00e1dov\u00fdch bonbon\u016f rozli\u010dn\u00fdch tvar\u016f, chut\u00ed i n\u00e1pln\u00ed. P\u0159itom to jsou ruce lid\u00ed, kte\u0159\u00ed jen t\u011b\u017eko a mnohdy dlouh\u00e9 roky hledali uplatn\u011bn\u00ed na trhu pr\u00e1ce. Jsou toti\u017e posti\u017een\u00ed. Soci\u00e1ln\u00ed firm\u011b \u0161\u00e9fuje Pavl\u00edna \u0160afusov\u00e1.<\/p>\n<p>Po \u010dty\u0159ech letech fungov\u00e1n\u00ed je Mana v\u011bhlasnou \u010dokol\u00e1dovnou nejen na D\u011b\u010d\u00ednsku. &#8222;Za rok ud\u011bl\u00e1me skoro dv\u011b tuny \u010dokol\u00e1dy. Kdy\u017e je \u010dokol\u00e1dov\u00fd festival \u2013 tak \u0159\u00edk\u00e1me dn\u016fm, kdy jde na odbyt hodn\u011b \u010dokol\u00e1dy \u2013 prod\u00e1v\u00e1me asi 400 bonbon\u016f denn\u011b, co\u017e jsou skoro t\u0159i tis\u00edce bonbon\u016f za t\u00fdden. A nyn\u011bj\u0161\u00ed obdob\u00ed V\u00e1noc \u010dokol\u00e1dov\u00fdm festivalem rozhodn\u011b je,&#8220; l\u00ed\u010d\u00ed \u0160afusov\u00e1.<\/p>\n<p>&#8211; Bl\u00ed\u017e\u00ed se V\u00e1noce. Jak se s nimi vypo\u0159\u00e1d\u00e1 Mana? O v\u00e1no\u010dn\u00edch kolekc\u00edch to asi nebude, \u017ee?<\/p>\n<p>Ne. Ale trouf\u00e1m si tvrdit, \u017ee i p\u0159esto z\u00e1kazn\u00edky dok\u00e1\u017eeme uspokojit nejen na V\u00e1noce, ale po cel\u00fd rok.<\/p>\n<p>&#8211; Tak\u017ee i u v\u00e1s se te\u010f &#8222;fr\u010d\u00ed&#8220; v\u00e1no\u010dn\u00ed v\u00fdrobky?<\/p>\n<p>Ne tak \u00fapln\u011b. Samoz\u0159ejm\u011b m\u00e1me tabulky \u010dokol\u00e1dy s motivy \u010derta, Mikul\u00e1\u0161e, m\u00e1me bonbony ve tvaru kap\u0159\u00edk\u016f, ale v\u011bt\u0161\u00ed \u010d\u00e1st sortimentu jsou na\u0161e klasick\u00e9 bonbony z \u010dist\u00e9 \u010dokol\u00e1dy, s p\u0159\u00edchut\u011bmi, n\u00e1pln\u011bmi, o\u0159\u00ed\u0161ky \u010di ko\u0159en\u00edm.<\/p>\n<p>&#8211; To moc v\u00e1no\u010dn\u011b nezn\u00ed.<\/p>\n<p>A vid\u00edte, p\u0159esto budou na\u0161e bonbony a \u010dokol\u00e1dy v\u00e1no\u010dn\u00edmi d\u00e1rky. Vybavujeme objedn\u00e1vky firem, kter\u00e9 na\u0161e luxusn\u00ed bonbony poskl\u00e1dan\u00e9 v ru\u010dn\u011b vyr\u00e1b\u011bn\u00fdch l\u00fdkov\u00fdch krabi\u010dk\u00e1ch d\u00e1vaj\u00ed sv\u00fdm zam\u011bstnanc\u016fm coby v\u00e1no\u010dn\u00ed d\u00e1rek. Tak\u00e9 objedn\u00e1vaj\u00ed tabulky \u010dokol\u00e1dy s logem firmy, nebo dokonce s obr\u00e1zkem tov\u00e1rny. Takov\u00fdch objedn\u00e1vek m\u00e1me te\u010f p\u0159ed V\u00e1nocemi hodn\u011b, slo\u017eit\u011bj\u0161\u00ed zak\u00e1zku bychom asi museli odm\u00edtnout, nem\u011bli bychom \u010das na jej\u00ed v\u00fdrobu.<\/p>\n<p>&#8211; Co mysl\u00edte tou slo\u017eit\u011bj\u0161\u00ed zak\u00e1zkou?<\/p>\n<p>Kdyby si t\u0159eba v\u00fdrobce kamen vymyslel, abychom mu vyrobili pro jeho zam\u011bstnance coby d\u00e1rek mal\u00e1 \u010dokol\u00e1dov\u00e1 kamna. S t\u00edm je hodn\u011b pr\u00e1ce, takov\u00e9 p\u0159\u00e1n\u00ed nelze splnit ze dne na den, obn\u00e1\u0161\u00ed to vymyslet \u0161ablonu, pak jednotliv\u00e9 d\u00edlky odl\u00edt, zkompletovat. Ale kdyby si takovou objedn\u00e1vku z\u00e1kazn\u00edk zadal t\u0159eba u\u017e v l\u00e9t\u011b, na v\u00e1noce by \u010dokol\u00e1dov\u00e1 kamna m\u011bl.<\/p>\n<p>&#8211; \u010cokol\u00e1du u v\u00e1s vyr\u00e1b\u011bj\u00ed posti\u017een\u00ed lid\u00e9. Je v\u00e1s ve firm\u011b patn\u00e1ct, dev\u011bt posti\u017een\u00fdch. To je v\u00edc ne\u017e pades\u00e1t procent zam\u011bstnanc\u016f. Jde tedy o soci\u00e1ln\u00ed firmu.<\/p>\n<p>Pracuj\u00ed u n\u00e1s lid\u00e9, kte\u0159\u00ed jsou posti\u017een\u00ed ment\u00e1ln\u011b, du\u0161evn\u011b i fyzicky. Sh\u00e1n\u00edme je zpravidla na \u00fa\u0159adech pr\u00e1ce. Firmu jsme p\u0159ed \u010dty\u0159mi roky zalo\u017eili jako soci\u00e1ln\u00ed a zisk pro n\u00e1s nen\u00ed prioritou, i kdy\u017e samoz\u0159ejm\u011b se u\u017eivit mus\u00edme. Na platy zam\u011bstnanc\u016f n\u00e1m p\u0159isp\u00edv\u00e1 st\u00e1t a n\u00e1\u0161 ro\u010dn\u00ed obrat \u010din\u00ed zhruba 1,3 milionu korun. J\u00e1 jsem si splnila sen o zalo\u017een\u00ed soci\u00e1ln\u00ed firmy, kter\u00e1 bude nab\u00edzet pr\u00e1ci t\u011bm, kte\u0159\u00ed se na trhu pr\u00e1ce jen t\u011b\u017eko uplat\u0148uj\u00ed. Kdy\u017e se n\u00e1pad rodil, m\u011bli jsme n\u011bkolik n\u00e1vrh\u016f, mezi nimi t\u0159eba na firmu na t\u0159\u00edd\u011bn\u00ed odpadu. To jsem odm\u00edtla, firma na v\u00fdrobu \u010dokol\u00e1dy je p\u0159ece jenom lep\u0161\u00ed.<\/p>\n<p>&#8211; Jak na v\u00e1\u0161 podnik koukaj\u00ed firmy, kter\u00e9 u v\u00e1s \u010dokol\u00e1du kupuj\u00ed?<\/p>\n<p>Prodejem na\u0161ich v\u00fdrobk\u016f poskytujeme jin\u00fdm firm\u00e1m takzvan\u00e9 n\u00e1hradn\u00ed pln\u011bn\u00ed. To znamen\u00e1, \u017ee ony pak nemusej\u00ed zam\u011bstn\u00e1vat povinn\u00e9 procento posti\u017een\u00fdch. T\u00edm, \u017ee od n\u00e1s zbo\u017e\u00ed odeberou, spln\u00ed z\u00e1konnou povinnost d\u00e1t posti\u017een\u00fdm lidem pr\u00e1ci.<\/p>\n<p>&#8211; Um\u00edte odhadnout kolik kilogram\u016f \u010dokol\u00e1dov\u00fdch bonbon\u016f vyrob\u00edte a prod\u00e1te denn\u011b?<\/p>\n<p>Za rok to jsou skoro dv\u011b tuny \u010dokol\u00e1dy. Kdy\u017e je \u010dokol\u00e1dov\u00fd festival \u2013 tak \u0159\u00edk\u00e1me dn\u016fm, kdy jde na odbyt hodn\u011b \u010dokol\u00e1dy \u2013 prod\u00e1v\u00e1me asi 400 bonbon\u016f denn\u011b, co\u017e jsou skoro t\u0159i tis\u00edce bonbon\u016f za t\u00fdden. A obdob\u00ed V\u00e1noc \u010dokol\u00e1dov\u00fdm festivalem rozhodn\u011b je.<\/p>\n<p>&#8211; \u010casto pou\u017e\u00edv\u00e1te spojen\u00ed luxusn\u00ed \u010dokol\u00e1da \u010di luxusn\u00ed bonbony. Pro\u010d jsou podle v\u00e1s va\u0161e v\u00fdrobky tak v\u00fdjime\u010dn\u00e9?<\/p>\n<p>I mn\u011b po\u0159\u00e1d na\u0161e \u010dokol\u00e1da chutn\u00e1, stejn\u011b jako na\u0161im zam\u011bstnanc\u016fm. Mo\u017en\u00e1 je to t\u00edm, \u017ee ji vyr\u00e1b\u00edme opravdu s nad\u0161en\u00edm a snad i l\u00e1skou, a kdy\u017e k tomu p\u0159id\u00e1me kvalitn\u00ed suroviny, dobr\u00fd v\u00fdsledek je na sv\u011bt\u011b.<\/p>\n<p>&#8211; Odkud berete suroviny pro v\u00fdrobu?<\/p>\n<p>Polotovar m\u00e1me z Belgie, kakaov\u00e9 boby na jeho v\u00fdrobu poch\u00e1zej\u00ed z r\u016fzn\u00fdch zem\u00ed, t\u0159eba z Venezuely, z Papuy Nov\u00e9 Guiney a \u00fapln\u011b ta nejlep\u0161\u00ed, nejdra\u017e\u0161\u00ed, stoprocentn\u00ed \u010dokol\u00e1da je z oblasti Morogoro v Tanz\u00e1nii. V\u011bt\u0161ina na\u0161\u00ed \u010dokol\u00e1dy pat\u0159\u00ed do t\u00e9 vy\u0161\u0161\u00ed st\u0159edn\u00ed t\u0159\u00eddy kvality. Vyr\u00e1b\u011bt jen z t\u00e9 nejkvalitn\u011bj\u0161\u00ed bychom nemohli, neudali bychom ji vzhledem k cen\u011b na zdej\u0161\u00edm trhu.<\/p>\n<p>&#8211; N\u011bkter\u00e9 bonbony jsou &#8222;\u010dist\u00e9&#8220; \u2013 tedy pouze z b\u00edl\u00e9, ml\u00e9\u010dn\u00e9 nebo ho\u0159k\u00e9 \u010dokol\u00e1dy, ale hodn\u011b dal\u0161\u00edch m\u00e1 nejrozmanit\u011bj\u0161\u00ed p\u0159\u00edchuti nebo tak\u00e9 n\u00e1pln\u011b. Jak\u00e9 nap\u0159\u00edklad?<\/p>\n<p>Do \u010dokol\u00e1dy p\u0159id\u00e1v\u00e1me r\u016fzn\u00e9 ko\u0159en\u00ed, t\u0159eba sko\u0159ici, ale i chilli, \u010derven\u00fd pep\u0159. Potom m\u00e1me tak\u00e9 \u010dokol\u00e1du s plody, t\u0159eba s malinami, brusinkami. Obl\u00edben\u00e9 jsou tak\u00e9 dal\u0161\u00ed n\u00e1pln\u011b, t\u0159eba se \u0161ampa\u0148sk\u00fdm, s povidly nebo s m\u00e1kem. A tak\u00e9 pivn\u00ed n\u00e1pl\u0148. Tou ov\u0161em pln\u00edme bonbony sp\u00ed\u0161e v\u00fdjime\u010dn\u011b, k n\u011bjak\u00fdm p\u0159\u00edle\u017eitostem. N\u00e1pln\u011b vym\u00fd\u0161l\u00edme a vyr\u00e1b\u00edme sami. Chceme, aby byla na\u0161e \u010dokol\u00e1da jedine\u010dn\u00e1, aby se nikde jinde nedala koupit obdobn\u00e1.<\/p>\n<p>&#8211; S\u00eddl\u00edte v centru N\u00e1rodn\u00edho parku \u010cesk\u00e9 \u0160v\u00fdcarsko. Pomohlo k vzestupu va\u0161eho podniku toto strategick\u00e9 um\u00edst\u011bn\u00ed v turisticky p\u0159ita\u017eliv\u00e9 oblasti? Lid\u00e9 nav\u00edc mohou va\u0161i pr\u00e1ci pozorovat velkou v\u00fdlohou.<\/p>\n<p>Oboj\u00ed je velk\u00e9 plus. Ale v\u011bt\u0161\u00ed je asi ta v\u00fdloha. Turist\u00e9, kte\u0159\u00ed sem p\u0159ijedou, to berou jako atrakci, pod\u00edvaj\u00ed se v\u00fdlohou a pak zajdou koupit. A proto\u017ee nejlep\u0161\u00ed reklamou je ta, kter\u00e1 jde od \u00fast k \u00fast\u016fm, \u0159eknou sv\u00fdm zn\u00e1m\u00fdm a ti sem pak tak\u00e9 zav\u00edtaj\u00ed. A abychom byli skute\u010dnou atrakc\u00ed, otev\u0159eli jsme letos i d\u00edlni\u010dku, kde si lid\u00e9 mohou bonbony sami vyrobit, funguje denn\u011b a je o ni z\u00e1jem.<\/p>\n<p>Fakta Chr\u00e1n\u011bn\u00e1 d\u00edlna * Mana funguje od po\u010d\u00e1tku bez dotac\u00ed. \u010cokol\u00e1dovnu zalo\u017eilo p\u0159ed \u010dty\u0159mi lety kr\u00e1snolipsk\u00e9 ob\u010dansk\u00e9 sdru\u017een\u00ed Cedr \u2013 komunitn\u00ed centrum. Z vlastn\u00edch zdroj\u016f si po\u0159\u00eddilo provozn\u00ed vybaven\u00ed a podnik zah\u00e1jil v\u00fdrobu. * Aby mohla firma vzniknout, vlo\u017eili do n\u00ed zakladatel\u00e9 i vlastn\u00ed rodinn\u00e9 pen\u00edze. V sou\u010dasn\u00e9 dob\u011b u\u017e Mana pod komunitn\u00ed centrum Cedr nepat\u0159\u00ed, funguje samostatn\u011b jako chr\u00e1n\u011bn\u00e1 d\u00edlna pod soci\u00e1ln\u00edm dru\u017estvem Cedrovatka.<\/p>\n<p>Alice Klaubenschalkov\u00e1<br \/>\nMlad\u00e1 fronta DNES<\/p>\n","protected":false},"excerpt":{"rendered":"<div class=\"mh-excerpt\"><p>V\u00e1no\u010dn\u00ed \u010dokol\u00e1dov\u00e9 kolekce sice ned\u011blaj\u00ed, p\u0159esto maj\u00ed p\u0159ed nadch\u00e1zej\u00edc\u00edmi sv\u00e1tky plno pr\u00e1ce. Firma Mana z Kr\u00e1sn\u00e9 L\u00edpy je krom\u011b kvalitn\u00edch \u010dokol\u00e1dov\u00fdch bonbon\u016f zaj\u00edmav\u00e1 i t\u00edm, <a class=\"mh-excerpt-more\" href=\"https:\/\/www.invarena.cz\/?p=26810\" title=\"P\u0159ed V\u00e1nocemi ud\u011blaj\u00ed a\u017e 3 000 bonbon\u016f t\u00fddn\u011b\">[&#8230;]<\/a><\/p>\n<\/div>","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[9],"tags":[],"class_list":["post-26810","post","type-post","status-publish","format-standard","hentry","category-zpravy"],"_links":{"self":[{"href":"https:\/\/www.invarena.cz\/index.php?rest_route=\/wp\/v2\/posts\/26810","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.invarena.cz\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.invarena.cz\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.invarena.cz\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.invarena.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=26810"}],"version-history":[{"count":0,"href":"https:\/\/www.invarena.cz\/index.php?rest_route=\/wp\/v2\/posts\/26810\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.invarena.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=26810"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.invarena.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=26810"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.invarena.cz\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=26810"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}