{"id":30220,"date":"2018-02-28T11:33:47","date_gmt":"2018-02-28T10:33:47","guid":{"rendered":"http:\/\/www.invarena.cz\/?p=30220"},"modified":"2018-02-28T11:34:17","modified_gmt":"2018-02-28T10:34:17","slug":"skoli-zastupce-neziskovek","status":"publish","type":"post","link":"https:\/\/www.invarena.cz\/?p=30220","title":{"rendered":"\u0160kol\u00ed z\u00e1stupce neziskovek"},"content":{"rendered":"

Neziskov\u00e9 organizace dlouhodob\u011b bojuj\u00ed s nedostatkem pen\u011bz. N\u011bkter\u00e9 z nich se rozhodly st\u00e1t se viditeln\u011bj\u0161\u00edmi, zlep\u0161it marketing. T\u0159eba jak spr\u00e1vn\u011b nato\u010dit video nebo napsat tiskovou zpr\u00e1vu a dok\u00e1zat l\u00e9pe zaujmout, v tom je v Olomouci \u0161kolili profesion\u00e1lov\u00e9 z \u0159ad mluv\u010d\u00edch i redaktor\u016f. Z\u00e1\u0161titu nad workshopem p\u0159evzala \u010cesk\u00e1 televize. <\/strong><\/p>\n

Monika FLEISCHMANNOV\u00c1, redaktorka
\nWorkshop o tom, jak ud\u011blat spr\u00e1vn\u011b PR a marketing, jak um\u011bt d\u00e1t o sob\u011b v\u011bd\u011bt. Z\u00edskat pak podporovatele, d\u00e1rce nebo sponzora je daleko snaz\u0161\u00ed. <\/p>\n

St\u00e1t, respektive kraje si plat\u00ed v podstat\u011b neziskov\u00e9 organizace za pot\u0159ebn\u00e9 a hlavn\u011b objednan\u00e9 soci\u00e1ln\u00ed slu\u017eby. <\/p>\n

redaktorka
\nMezi 20 z\u00e1stupci neziskov\u00fdch organizac\u00ed nap\u0159\u00ed\u010d Olomouck\u00fdm krajem byl i Tom\u00e1\u0161 Hel\u00edsek z TyfloCentra pro nevidom\u00e9. O pozornost m\u00e9di\u00ed usiluje denn\u011b. Z\u00e1kladem je pro n\u011bj dobr\u00e1 tiskov\u00e1 zpr\u00e1va. <\/p>\n

Tom\u00e1\u0161 HEL\u00cdSEK, PR a media, TyfloCentrum Olomouc
\nAby nenudila hlavn\u011b, to si mysl\u00edm, \u017ee je hrozn\u011b d\u016fle\u017eit\u00e9, aby zaujala a aby donutila toho novin\u00e1\u0159e vlastn\u011b na to reagovat nebo si to p\u0159e\u010d\u00edst hlavn\u011b. <\/p>\n

redaktorka
\nT\u0159eba olomouck\u00e9 P-centrum hospoda\u0159\u00ed s ro\u010dn\u00edm rozpo\u010dtem p\u0159es 10 milion\u016f korun. V\u011bt\u0161inou jde o ve\u0159ejn\u00e9 prost\u0159edky od m\u011bsta a kraje. Jen\u017ee \u010d\u00e1stka nesta\u010d\u00ed. Organizace funguje od 90. let a vyhled\u00e1v\u00e1 ji st\u00e1le v\u00edce lid\u00ed. Pronajmout si tak museli dal\u0161\u00ed prostory. <\/p>\n

Veronika JURE\u010cKOV\u00c1, v\u00fdkonn\u00e1 \u0159editelka, P-centrum, Olomouc
\nTady jsme v jedn\u00e9 z na\u0161ich nov\u00fdch m\u00edstnost\u00ed, kter\u00e1 slou\u017e\u00ed d\u011btem pro dou\u010dov\u00e1n\u00ed. Tady dou\u010dujeme d\u011bti, kter\u00fd maj\u00ed pot\u00ed\u017ee se \u0161kolou, hroz\u00ed jim, \u017ee by t\u0159eba ze \u0161koly mohly vypadnout. <\/p>\n

redaktorka
\nVloni pomohli 160 rodin\u00e1m s d\u011btmi. V\u00edce ne\u017e 200 lid\u00ed se tady l\u00e9\u010dilo se z\u00e1vislost\u00ed. Proto\u017ee P-centru chyb\u00ed krom\u011b financ\u00ed i zam\u011bstnanci, 50 klient\u016f museli v lo\u0148sk\u00e9m roce odm\u00edtnout. <\/p>\n

Veronika JURE\u010cKOV\u00c1, v\u00fdkonn\u00e1 \u0159editelka, P-centrum, Olomouc
\nMy um\u00edme mluvit t\u00edm soci\u00e1ln\u00edm jazykem, ale je pro n\u00e1s d\u016fle\u017eit\u00e9, aby lidi v\u011bd\u011bli, co d\u011bl\u00e1me, pro\u010d to d\u011bl\u00e1me, pro\u010d je to d\u016fle\u017eit\u00e9, aby tomu rozum\u011bli a pak t\u0159eba byli i ochotni na tom spolupracovat s n\u00e1ma, bu\u010f jako dobrovoln\u00edci, anebo finan\u010dn\u011b n\u00e1m pomohli. <\/p>\n

redaktorka
\n\u010cesk\u00e1 televize podporuje neziskov\u00e9 organizace n\u011bkolik let. Jednou z forem jsou i tyto workshopy. Z Prahy a ze St\u0159edo\u010desk\u00e9ho kraje se poprv\u00e9 p\u0159esunuly do regionu. Z Olomouce zam\u00ed\u0159\u00ed \u0161kolitel\u00e9 do Ostravy. <\/p>\n

Monika Fleischmannov\u00e1, \u010cesk\u00e1 televize. <\/p>\n","protected":false},"excerpt":{"rendered":"

Neziskov\u00e9 organizace dlouhodob\u011b bojuj\u00ed s nedostatkem pen\u011bz. N\u011bkter\u00e9 z nich se rozhodly st\u00e1t se viditeln\u011bj\u0161\u00edmi, zlep\u0161it marketing. T\u0159eba jak spr\u00e1vn\u011b nato\u010dit video nebo napsat tiskovou […]<\/a><\/p>\n<\/div>","protected":false},"author":1,"featured_media":18704,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[9],"tags":[],"class_list":["post-30220","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-zpravy"],"_links":{"self":[{"href":"https:\/\/www.invarena.cz\/index.php?rest_route=\/wp\/v2\/posts\/30220","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.invarena.cz\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.invarena.cz\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.invarena.cz\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.invarena.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=30220"}],"version-history":[{"count":0,"href":"https:\/\/www.invarena.cz\/index.php?rest_route=\/wp\/v2\/posts\/30220\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.invarena.cz\/index.php?rest_route=\/wp\/v2\/media\/18704"}],"wp:attachment":[{"href":"https:\/\/www.invarena.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=30220"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.invarena.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=30220"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.invarena.cz\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=30220"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}