{"id":61072,"date":"2025-10-03T21:25:35","date_gmt":"2025-10-03T19:25:35","guid":{"rendered":"https:\/\/www.invarena.cz\/?p=61072"},"modified":"2025-10-03T21:25:36","modified_gmt":"2025-10-03T19:25:36","slug":"fortuna-spousti-kampan-fandime-stejne-na-podporu-pacientu-s-als","status":"publish","type":"post","link":"https:\/\/www.invarena.cz\/?p=61072","title":{"rendered":"Fortuna spou\u0161t\u00ed kampa\u0148 Fand\u00edme stejn\u011b na podporu pacient\u016f s\u00a0ALS"},"content":{"rendered":"\n<p><strong>V \u010cesk\u00e9 republice \u017eije p\u0159ibli\u017en\u011b 800 pacient\u016f s amyotrofickou later\u00e1ln\u00ed skler\u00f3zou (ALS). Tato z\u00e1va\u017en\u00e1 neurodegenerativn\u00ed nemoc jim postupn\u011b bere schopnost h\u00fdbat se, mluvit a d\u00fdchat, ale ne jejich v\u00e1\u0161e\u0148<br \/>a emoce. Ti, kte\u0159\u00ed nemohou vyj\u00e1d\u0159it radost z g\u00f3l\u016f a v\u00edt\u011bzstv\u00ed, to d\u011blaj\u00ed v srdci stejn\u011b jako ka\u017ed\u00fd z n\u00e1s. Spole\u010dnost Fortuna ve spolupr\u00e1ci se spolkem ALSA spustila kampa\u0148 Fand\u00edme stejn\u011b, kter\u00e1 m\u00e1 za c\u00edl p\u0159it\u00e1hnout pozornost k t\u00e9to v\u00e1\u017en\u00e9 nemoci a pomoci pacient\u016fm \u017e\u00edt kvalitn\u011bji.<\/strong><\/p>\n\n\n\n<p>Spolupr\u00e1ce Fortuny a spolku ALSA za\u010dala v&nbsp;roce 2019 i d\u00edky osobn\u00edmu p\u0159\u00edb\u011bhu. B\u00fdval\u00fd mas\u00e9r \u010desk\u00e9 fotbalov\u00e9 reprezentace Vladim\u00edr Mikul\u00e1\u0161, kter\u00fd s\u00e1m bojuje s&nbsp;ALS p\u0159i n\u00e1hodn\u00e9m setk\u00e1n\u00ed s \u0159editelem Fortuny otev\u0159el cestu k dlouhodob\u00e9 podpo\u0159e. Fortuna se stala gener\u00e1ln\u00edm partnerem ALSA a dodnes pom\u00e1h\u00e1 nejen finan\u010dn\u011b, ale i komunika\u010dn\u011b.<\/p>\n\n\n\n<p><em>\u201eJsem r\u00e1d, \u017ee d\u00edky kampani Fand\u00edme stejn\u011b m\u016f\u017eeme posunout na\u0161i podporu spolku ALSA na novou \u00farove\u0148. K&nbsp;projektu se prakticky okam\u017eit\u011b p\u0159ipojili v\u0161ichni na\u0161i partne\u0159i, kluby i jednotlivci, za co\u017e jim pat\u0159\u00ed velk\u00fd d\u00edk. Je\u0161t\u011b v\u011bt\u0161\u00ed pod\u011bkov\u00e1n\u00ed ale n\u00e1le\u017e\u00ed lidem v&nbsp;samotn\u00e9m spolku, kte\u0159\u00ed \u010dasto nezi\u0161tn\u011b odv\u00e1d\u00ed skv\u011blou<br \/>a nenahraditelnou pr\u00e1ci. Nov\u00e9 ALSA centrum, kter\u00e9 dramaticky zv\u00fd\u0161\u00ed komfort a kvalitu slu\u017eeb pro pacienty, je c\u00edl, o kter\u00fd mus\u00edme usilovat,\u201c<\/em> \u0159\u00edk\u00e1 <strong>Milan Ra\u0161ka, marketingov\u00fd \u0159editel Fortuny.<\/strong><\/p>\n\n\n\n<p><em>\u201eD\u011bkujeme za dlouholetou podporu a za to, \u017ee Fortuna stoj\u00ed po na\u0161em boku jako skute\u010dn\u00fd partner. Velmi si v\u00e1\u017e\u00edme toho, co jsme spolu dosud dok\u00e1zali. Je \u00fa\u017easn\u00e9, jakou kampa\u0148 se s&nbsp;pomoc\u00ed v\u0161ech poda\u0159ilo p\u0159ipravit. Pro n\u00e1s je cel\u00fd tento projekt velkou nad\u011bj\u00ed a motivac\u00ed do dal\u0161\u00edch krok\u016f, kter\u00e9 jsou do budoucna pro ALSU velice d\u016fle\u017eit\u00e9,\u201c<\/em> uvedla <strong>Eva Bezuchov\u00e1, \u0159editelka spolku ALSA.<\/strong><\/p>\n\n\n\n<p>C\u00edlem kampan\u011b je nejen \u0161\u00ed\u0159it pov\u011bdom\u00ed o ALS, ale tak\u00e9 vybrat prost\u0159edky, kter\u00e9 budou pou\u017eity na zaji\u0161t\u011bn\u00ed kvalitn\u011bj\u0161\u00ed p\u00e9\u010de a za\u0159\u00edzen\u00ed pro pacienty. Centrum s\u00eddl\u00ed v nevyhovuj\u00edc\u00edch prostor\u00e1ch na pra\u017esk\u00fdch Vinohradech, kde je velmi n\u00e1ro\u010dn\u00e1 dopravn\u00ed dostupnost. Budova nespl\u0148uje podm\u00ednky pro akreditaci zdravotnick\u00e9ho za\u0159\u00edzen\u00ed, co\u017e je z\u00e1sadn\u00ed pro rozvoj komplexn\u00ed p\u00e9\u010de. Prostorov\u00e9 mo\u017enosti jsou omezen\u00e9 a chyb\u00ed zde ambulance, terapeutick\u00e9 m\u00edstnosti nebo t\u011blocvi\u010dna.<\/p>\n\n\n\n<p>V r\u00e1mci sb\u00edrky se pl\u00e1nuje i roz\u0161\u00ed\u0159en\u00ed p\u016fj\u010dovny pom\u016fcek, zejm\u00e9na speci\u00e1ln\u00edch za\u0159\u00edzen\u00ed pro komunikaci o\u010dima, kter\u00e1 jsou pro pacienty v pozdn\u00ed f\u00e1zi nemoci \u010dasto jedin\u00fdm zp\u016fsobem, jak mohou vyj\u00e1d\u0159it sv\u00e9 pot\u0159eby a udr\u017eet kontakt s okoln\u00edm sv\u011btem. Cena jednoho se pohybuje okolo 120 tis\u00edc korun a popt\u00e1vka po nich p\u0159evy\u0161uje sou\u010dasn\u00e9 mo\u017enosti.<\/p>\n\n\n\n<p>K&nbsp;podpo\u0159e kampan\u011b se p\u0159ipojila fotbalov\u00e1 a hokejov\u00e1 reprezentace, FORTUNA = LIGA \u017een i jednotliv\u00e9 kluby. Pomoci mohou i fanou\u0161ci prost\u0159ednictv\u00edm QR k\u00f3du na stadionu b\u011bhem vybran\u00fdch z\u00e1pas\u016f. Prvn\u00ed mo\u017enost p\u0159ijde 3. \u0159\u00edjna, kdy hokejov\u00e1 Sparta nastoup\u00ed proti Hradci Kr\u00e1lov\u00e9. O den pozd\u011bji se odehraje duel fotbalistek Sparty a Slavie. V \u0159\u00edjnu se p\u0159idaj\u00ed i reprezentanti \u2013 a to 9. \u0159\u00edjna proti Chorvatsku v kvalifikaci. V dal\u0161\u00edch t\u00fddnech se kampa\u0148 propoj\u00ed i s ligov\u00fdmi z\u00e1pasy, mimo jin\u00e9 Bohemians Praha 1905 s Plzn\u00ed a Slavie se Zl\u00ednem 18. \u0159\u00edjna, o den pozd\u011bji pak Ban\u00edku s Hradcem a hokejov\u00fdch t\u00fdm\u016f Liberce s T\u0159incem a \u010cesk\u00fdch Bud\u011bjovic s Plzn\u00ed.&nbsp;<\/p>\n\n\n\n<p>Ve\u0161ker\u00e9 informace o projektu jsou dostupn\u00e9 na <a href=\"http:\/\/www.fandimestejne.cz\" target=\"_blank\" rel=\"noreferrer noopener\">www.fandimestejne.cz<\/a>.<\/p>\n\n\n\n<p><strong>O Fortun\u011b<\/strong><\/p>\n\n\n\n<p>Fortuna pat\u0159\u00ed mezi nejv\u011bt\u0161\u00ed s\u00e1zkov\u00e9 kancel\u00e1\u0159e a je v\u00fdznamn\u00fdm partnerem ve sv\u011bt\u011b sportu. Krom\u011b sv\u00e9 z\u00e1bavn\u00ed role se anga\u017euje i v oblasti spole\u010densk\u00e9 odpov\u011bdnosti a podporuje r\u016fzn\u00e9 charitativn\u00ed projekty, v\u010detn\u011b spolupr\u00e1ce se spolkem ALSA.<\/p>\n\n\n\n<p><strong>O ALSA<\/strong><\/p>\n\n\n\n<p>Spolek ALSA pom\u00e1h\u00e1 pacient\u016fm s ALS a jejich rodin\u00e1m poskytov\u00e1n\u00edm odborn\u00e9 pomoci, rehabilitace, poradenstv\u00ed a p\u016fj\u010dovny pom\u016fcek. D\u00e1v\u00e1 pacient\u016fm s ALS \u0161anci na lep\u0161\u00ed kvalitu \u017eivota a d\u016fstojnou p\u00e9\u010di, kterou pot\u0159ebuj\u00ed.<\/p>\n\n\n\n<p>Tiskov\u00e1 zpr\u00e1va<\/p>\n","protected":false},"excerpt":{"rendered":"<div class=\"mh-excerpt\"><p>V \u010cesk\u00e9 republice \u017eije p\u0159ibli\u017en\u011b 800 pacient\u016f s amyotrofickou later\u00e1ln\u00ed skler\u00f3zou (ALS). Tato z\u00e1va\u017en\u00e1 neurodegenerativn\u00ed nemoc jim postupn\u011b bere schopnost h\u00fdbat se, mluvit a d\u00fdchat, <a class=\"mh-excerpt-more\" href=\"https:\/\/www.invarena.cz\/?p=61072\" title=\"Fortuna spou\u0161t\u00ed kampa\u0148 Fand\u00edme stejn\u011b na podporu pacient\u016f s\u00a0ALS\">[&#8230;]<\/a><\/p>\n<\/div>","protected":false},"author":1,"featured_media":61073,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[9],"tags":[],"class_list":["post-61072","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-zpravy"],"_links":{"self":[{"href":"https:\/\/www.invarena.cz\/index.php?rest_route=\/wp\/v2\/posts\/61072","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.invarena.cz\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.invarena.cz\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.invarena.cz\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.invarena.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=61072"}],"version-history":[{"count":0,"href":"https:\/\/www.invarena.cz\/index.php?rest_route=\/wp\/v2\/posts\/61072\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.invarena.cz\/index.php?rest_route=\/wp\/v2\/media\/61073"}],"wp:attachment":[{"href":"https:\/\/www.invarena.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=61072"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.invarena.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=61072"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.invarena.cz\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=61072"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}