{"id":8082,"date":"2013-07-19T07:52:50","date_gmt":"2013-07-19T05:52:50","guid":{"rendered":"http:\/\/www.invarena.cz\/?p=8082"},"modified":"2013-07-19T07:53:39","modified_gmt":"2013-07-19T05:53:39","slug":"barva-a-tvar-tablet-jsou-pro-pacienty-dulezite","status":"publish","type":"post","link":"https:\/\/www.invarena.cz\/?p=8082","title":{"rendered":"Barva a tvar tablet jsou pro pacienty d\u016fle\u017eit\u00e9"},"content":{"rendered":"

Barva tablety, jej\u00ed tvar a vzhled krabi\u010dky jsou d\u016fle\u017eit\u00e9. Zji\u0161t\u011bn\u00ed agentury Foxo, \u017ee pro t\u0159etinu lid\u00ed m\u00e1 v\u00fdznam, pokud m\u00e1 l\u00e9k jinou barvu ne\u017e b\u00edlou, potvrzuj\u00ed zku\u0161enosti l\u00e9k\u00e1rn\u00edk\u016f. Dostanou-li nap\u0159. n\u011bkte\u0159\u00ed pacienti l\u00e9k jin\u00e9 barvy, tvrd\u00ed, \u017ee ne\u00fa\u010dinkuje.<\/strong><\/strong><\/p>\n

<\/p>\n

Mluv\u010d\u00ed l\u00e9k\u00e1rnick\u00e9 komory Ale\u0161 Krebs uvedl, \u017ee dostanou-li n\u011bkte\u0159\u00ed pacienti l\u00e9k jin\u00e9 barvy, tvrd\u00ed, \u017ee ne\u00fa\u010dinkuje.<\/p>\n

„Je to individu\u00e1ln\u00ed, ale je fakt, \u017ee n\u011bkte\u0159\u00ed pacienti jsou fixov\u00e1ni na barvu nebo tvar tablety, a t\u0159eba i na to, jak vypad\u00e1 krabi\u010dka,“ uvedl mluv\u010d\u00ed l\u00e9k\u00e1rnick\u00e9 komory Ale\u0161 Krebs.<\/p>\n

Krebs se setkal s touto reakc\u00ed t\u0159eba u Rohypnolu, d\u0159\u00edv zneu\u017e\u00edvan\u00e9ho po rozpu\u0161t\u011bn\u00ed v n\u00e1poji k usp\u00e1v\u00e1n\u00ed ob\u011bt\u00ed trestn\u00fdch \u010din\u016f. Pro varov\u00e1n\u00ed ob\u011bt\u00ed se za\u010dal l\u00e9k barvit. Pacienti si na to ale nezvykli a tvrdili, \u017ee jim barevn\u00fd l\u00e9k nezab\u00edr\u00e1. Naopak u tablet s \u00fa\u010dinnou l\u00e1tkou ibuprofen se lid\u00e9 \u010dasto do\u017eaduj\u00ed r\u016f\u017eov\u00fdch tablet a b\u00edl\u00e9 pova\u017euj\u00ed za m\u00e9n\u011b \u00fa\u010dinn\u00e9.<\/p>\n

Podle Lenky Netu\u0161ilov\u00e9 ze spole\u010dnosti iElement se barven\u00ed u\u017e\u00edv\u00e1 p\u0159i v\u00fdrob\u011b v\u011bt\u0161iny l\u00e9k\u016f. „Je omyl se domn\u00edvat, \u017ee b\u00edl\u00e9 pilulky jsou zdrav\u011bj\u0161\u00ed, proto\u017ee pr\u00fd neobsahuj\u00ed barviva. Mohou obsahovat titanovou b\u011blobu, kter\u00e1 se d\u00e1v\u00e1 nap\u0159\u00edklad do \u017ev\u00fdka\u010dek a krmiv pro zv\u00ed\u0159ata,“ \u0159ekla \u010cTK.<\/p>\n

Barviva jsou prost\u0159edkem pro zlep\u0161en\u00ed vzhledu l\u00e9k\u016f a umocn\u011bn\u00ed psychologick\u00e9ho \u00fa\u010dinku. Na trhu, kde dominuje u tablet b\u00edl\u00e1, tak nap\u0159\u00edklad r\u016f\u017eov\u00e1 je d\u016fle\u017eit\u00fdm prvkem pro snadn\u011bj\u0161\u00ed zapamatov\u00e1n\u00ed i podporu spr\u00e1vn\u00e9ho d\u00e1vkov\u00e1n\u00ed.<\/p>\n

„Osobn\u011b preferuji barevn\u011b i tvarov\u011b v\u00fdrazn\u00e9 pilulky, proto\u017ee sni\u017euj\u00ed pravd\u011bpodobnost, \u017ee pacienti omylem spolknou jinou pilulku, ne\u017e maj\u00ed,“ \u0159ekla \u010cTK l\u00e9ka\u0159ka Eva Pluha\u0159ov\u00e1.<\/p>\n

Krebs doplnil, \u017ee reakci pacient\u016f lze p\u0159i\u010d\u00edst mimo jin\u00e9 i placebo efektu. Na \u010d\u00e1st pacient\u016f p\u016fsob\u00ed i ne\u00fa\u010dinn\u00e1 l\u00e1tka, proto\u017ee si mysl\u00ed, \u017ee dostali l\u00e1tku \u00fa\u010dinnou. „Uv\u00e1d\u00ed se ve statistik\u00e1ch i p\u0159es 30 procent placebo aktivn\u00edch pacient\u016f. Tam skute\u010dn\u011b, kdybychom zm\u011bnili barvu tablety nebo krabi\u010dku, ztrat\u00ed k l\u00e9ku d\u016fv\u011bru a nebudou ho u\u017e\u00edvat,“ \u0159ekl Krebs.<\/p>\n

Pr\u00e1v\u011b tato reakce pacient\u016f je podle n\u011bj jedn\u00edm z d\u016fvod\u016f, pro\u010d se plo\u0161n\u011b nedaj\u00ed nahradit drah\u00e9 origin\u00e1ln\u00ed l\u00e9ky levn\u011bj\u0161\u00edmi kopiemi, tzv. generiky. Kdy\u017e si pacient zvykne na origin\u00e1l ur\u010dit\u00e9 barvy a tvaru, je obt\u00ed\u017en\u00e9 ho p\u0159ev\u00e9st na l\u00e9k se stejnou \u00fa\u010dinnou l\u00e1tkou, ale jin\u00e9ho vzhledu.<\/p>\n

Barvy ovliv\u0148uj\u00ed vn\u00edman\u00fd \u00fa\u010dinek l\u00e9ku, existuje vztah mezi barevnost\u00ed l\u00e9k\u016f, kter\u00e1 ovliv\u0148uje centr\u00e1ln\u00ed nervov\u00fd syst\u00e9m, a indikacemi, pro kter\u00e9 se u\u017e\u00edvaj\u00ed. Modr\u00e1 a zelen\u00e1 barva jsou spojov\u00e1ny s uklid\u0148uj\u00edc\u00edmi \u00fa\u010dinky a jsou vyu\u017e\u00edv\u00e1ny p\u0159ev\u00e1\u017en\u011b u uklid\u0148uj\u00edc\u00edch l\u00e9k\u016f – sedativ a hypnotik, zat\u00edmco nap\u0159\u00edklad \u010derven\u00e1 a \u017elut\u00e1 navozuj\u00ed povzbuzen\u00ed a jsou to sp\u00ed\u0161e barvy stimuluj\u00edc\u00edch l\u00e9k\u016f a antidepresiv.<\/p>\n

Barvy a lidsk\u00e1 psychika
\n<\/b>modr\u00e1\u00a0\u00a0 \u00a0barva intelektu\u00a0\u00a0 \u00a0vyrovnanost, klid, d\u016fv\u011bra
\nzelen\u00e1\u00a0\u00a0 \u00a0barva rovnov\u00e1hy\u00a0\u00a0 \u00a0osv\u011b\u017een\u00ed, odpo\u010dinek
\n\u010derven\u00e1\u00a0\u00a0 \u00a0barva fyzi\u010dna\u00a0\u00a0 \u00a0zvy\u0161uje tepovou frekvenci, dod\u00e1v\u00e1 s\u00edlu a energii
\n\u017elut\u00e1\u00a0\u00a0 \u00a0citov\u00fd stimul\u00a0\u00a0 \u00a0tvo\u0159ivost, zved\u00e1 n\u00e1ladu a sebe\u00factu
\nfialov\u00e1\u00a0\u00a0 \u00a0barva duchovna\u00a0\u00a0 \u00a0podporuje hlubok\u00e9 zamy\u0161len\u00ed
\nr\u016f\u017eov\u00e1\u00a0\u00a0 \u00a0\u00a0\u00a0 \u00a0fyzick\u00fd klid a uti\u0161en\u00ed, b\u00fdv\u00e1 spojov\u00e1na s l\u00e1skou
\noran\u017eov\u00e1\u00a0\u00a0 \u00a0\u00a0\u00a0 \u00a0fyzick\u00e9 pohodl\u00ed, potrava, bezpe\u010d\u00ed, z\u00e1bava
\n\u0161ed\u00e1\u00a0\u00a0 \u00a0psychologicky neutr\u00e1ln\u00ed
\n\u010dern\u00e1\u00a0\u00a0 \u00a0slo\u017een\u00e1 ze v\u0161ech barev\u00a0\u00a0 \u00a0vytv\u00e1\u0159\u00ed ochrann\u00e9 bari\u00e9ry, pohlcuje ve\u0161kerou p\u0159ich\u00e1zej\u00edc\u00ed energii
\nb\u00edl\u00e1\u00a0\u00a0 \u00a0hygiena\u00a0\u00a0 \u00a0jednoduchost, jasnost, \u010distota
\nhn\u011bd\u00e1\u00a0\u00a0 \u00a0zemitost\u00a0\u00a0 \u00a0spolehlivost, podpora<\/p>\n

Zdroj: iElement<\/p>\n","protected":false},"excerpt":{"rendered":"

Barva tablety, jej\u00ed tvar a vzhled krabi\u010dky jsou d\u016fle\u017eit\u00e9. Zji\u0161t\u011bn\u00ed agentury Foxo, \u017ee pro t\u0159etinu lid\u00ed m\u00e1 v\u00fdznam, pokud m\u00e1 l\u00e9k jinou barvu ne\u017e b\u00edlou, […]<\/a><\/p>\n<\/div>","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[11],"tags":[],"class_list":["post-8082","post","type-post","status-publish","format-standard","hentry","category-zdravi"],"_links":{"self":[{"href":"https:\/\/www.invarena.cz\/index.php?rest_route=\/wp\/v2\/posts\/8082","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.invarena.cz\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.invarena.cz\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.invarena.cz\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.invarena.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=8082"}],"version-history":[{"count":0,"href":"https:\/\/www.invarena.cz\/index.php?rest_route=\/wp\/v2\/posts\/8082\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.invarena.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=8082"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.invarena.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=8082"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.invarena.cz\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=8082"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}